Scoop's Mission:

freedom, expression, ideas, information, empowerment, transformation

The scoop.co.nz publication is a new media, born of the internet and populated by material of the internet. It delivers news in a totally new way – unprocessed and raw “from the horse's mouth”. Scoop.co.nz is transforming the news environment – providing an open forum for a variety of perspectives to co-exist just as the sources intended.

In the paper you read digested news - usually late. On the radio and TV you receive sound-bite news - compressed to fit demographic formats that must select and discriminate. Censor.

The majority of internet based news services are based on feeds of news from the old – real-world – media, transcribed and regurgitated online. Scoop.co.nz is not – it's raw news as it gets released.

On Scoop you can read the news at the same time that the media are reading it. It is all here.. the good oil.. the whole story..the whole speech..what the Prime Minister really said, not what the reporter heard them say. Better yet you get to hear it when the Prime Minister said it. Not tomorrow.

Scoop believes in the power of information to transform lives. It believes in the power of the internet to resolve conflict. And it believes in the power of compelling ideas to propel themselves into political consciousness if they are able to get exposure and be debated. Scoop is, necessarily, a forum that is neither censored through its own prejudices nor controlled by a multinational media conglomerate.

Therefore Scoop's mission is: “To be an agent of positive change.”

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