Local Govt | National News Video | Parliament Headlines | Politics Headlines | Search

 

Northland museums help activate region

16 September 2004

Northland museums help activate region

Northland museums are set to go ahead under a strategic development plan being produced for the Northland museum sector, part of a regional partnership project with National Services Te Paerangi.

Developed in partnership with National Services Te Paerangi, the project is contributing to the Major Regional Initiative (MRI), ‘Activate Northland’. Led by economic development agency Enterprise Northland with the Northland Museums Association, the MRI aims to build capability in the Northland tourism industry, to foster economic growth and employment in the region.

Museum consultant Ken Gorbey has led the development of the museums strategy in consultation with a steering group from the Northland Museums Association. He says the focus is on attracting Interactive Travellers to the area, and that museums have a major role to play in doing that. ‘Northland is studded with museums, and museum opportunities waiting to be realised.’

As part of the project, Ken has developed a conceptual framework (the Coastal Pathway, the Kauri Forest and the Spiritual Journey) with the region. It is a statement about how the unique elements of the region can be expressed, and sets out a vision of the region as a series of interlocking cultural and natural experiences. He sees it as a tool that helps museums determine a place for themselves, and define the product they’re offering. ‘They need to know what they’re doing that’s unique.’ Ken has also developed a model that categorises museums based on their status and position, and offers them the chance to work towards greater status and improve their performance through planning. ‘Each and every museum in the North has the ability to contribute more fully to the economic growth of the region. They can do this by developing as a unique visitor experience as well as improving their museological performance.’

Dr Jennie Harre Hindmarsh, Director Te Papa National Services Te Paerangi, announced during the launch event held in Whangarei, that Northland was “recognised nationally as the first region to undertake a successful partnership in the production of a sector strategy”. Furthermore, the sector has been successful in receiving support from National Services Te Paerangi for a series of workshops that will formally address regional training requirements.

Kiri Goulter, Project Manager Enterprise Northland, says the museum and cultural sector is ‘highly important’ in terms of contributing to the region’s economic development. ‘Tourism is the second highest generator of revenue in Northland. As our MRI is focused on tourism, it’s critical that we provide support to develop an agreed strategic direction and leadership for a sector that’s a real driver for visitors to the region.’

The museum strategy, Northland Museums as Attraction: A Rich Tapestry of Experiences, is available on www.enterprisenorthland.co.nz.

ENDS

© Scoop Media

 
 
 
Parliament Headlines | Politics Headlines | Regional Headlines

Gordon Campbell: On The Peters/Ardern Triumph

There are a lot of good reasons to feel joyful about this outcome. It is what so many young voters – the best hope for the country’s future – wanted.

Far more important than the implications for the Economy Gods ( is the dollar up or down? ) last night’s outcome will also mean many, many vulnerable New Zealanders will have a better life over the next three years at least.

Yet the desire for change was in the majority, across the country..>>>More


Reaction

Labour on its agreement |Peters: Post-Election Announcement Speech | Greenpeace “cautiously hopeful” about new Government | ACT - Madman on the loose | E tū ecstatic | Chamber welcomes the outcome | Greens on their joining Govt | EDS welcomes new govt | Immigrant groups worry | Feds ready to engage new coalition government | Labour Ministers of the Crown announced

 

Climate: Increasing Greenhouse Emissions Hit NZ

New Zealand is seeing impacts of excess greenhouse gas emissions in our climate and oceans, according to the latest national report from the Ministry for the Environment and Stats NZ about the state of the atmosphere and climate…More>>

ALSO:


Wellington.Scoop: Arrests At Blockade Of "Weapons Expo"

“We encourage people in Wellington to get down to the Westpac Stadium now for a day of awesome peace action. There will be plenty of food, music and activities to keep us sustained through the day.” More>>

ALSO:

Rorschach Restructuring: PSA Taking Inland Revenue To Court Over Psychometrics

The Public Service Association will be seeing Inland Revenue in Employment Court over its intention to psychometrically test employees reapplying for their roles at the department as part of its controversial Business Transformation restructuring plan. More>>

ALSO:

Nuclear Disarmament: Nobel Peace Prize 2017 Awarded To ICAN

Congratulations from iCAN Aotearoa New Zealand to international iCAN, the other iCAN national campaigns and partner organisations, and the countless organisations and individuals who have worked so hard for a nuclear weapons-free world since 1945. More>>

ALSO:

Expenses: Waikato DHB CEO Resigns

An independent inquiry has identified that Dr Murray had spent more than the agreed $25K allocated for relocation costs, and other unauthorized expenses involving potential financial breaches of the chief executive’s obligations. More>>

ALSO:

Wellington.Scoop: Sad About The Trolley Buses?

The Regional Council’s MetLink is today spending money to tell us that it really loves Wellington’s trolley buses, even though they’re all being taken off our roads by the end of this month. More>>

ALSO:

Post-Election: Preliminary Coalition Talks Begin

New Zealand First will hold post-election preliminary discussions in Wellington with the National Party tomorrow morning and the Labour Party tomorrow afternoon. More>>

 
 
 
 
 

LATEST HEADLINES

  • PARLIAMENT
  • POLITICS
  • REGIONAL
 
 

Featured InfoPages

Opening the Election