Local Govt | National News Video | Parliament Headlines | Politics Headlines | Search


Network PR AUT Award winners announced for 2008

25 November, 2008

Network PR AUT Award winners announced for 2008

Network PR and AUT University are pleased to award this year’s PR Planners top project award to the student team who worked for KidsCan Charitable Trust.

The Network PR award recognises excellence in the practical application of communications theory and enables students to showcase their major end-of-year project. Network PR’s Auckland General Manager, Jane Dodd, says the winning group stood out for their strategic approach and their passion for the project.

“This group demonstrated a good working knowledge of what makes a successful PR campaign. They made excellent use of KidsCan’s existing celebrity contacts, while also bringing their own ideas to the project.”

The students’ campaign for KidsCan raised awareness of the charity through media, social networking sites and a public event in downtown Auckland called the ‘Big Backyard Bash’.

AUT’s Head of Communication Management, Joseph Peart, said the joint Network PR and AUT award gives students the chance to hone their presentation skills and experience a real life pitching situation. “We’re delighted that Network PR gives students the opportunity to showcase their work in front of a high calibre judging panel. This presentation demands that they measure results and are accountable for the outcomes according to professional best practice.”

Guest judge Paul Hayes, Marketing Manager for the New Zealand Blood Foundation, says the winning team has added real value to their client, KidsCan, by setting them up with some valuable resources that will endure beyond this project.

Two groups were equal runners-up this year in second place; the Silver Ribbon Foundation and Auckland District Health Board’s ‘One for the Girls’ campaign. The student group working with Habitat for Humanity were also a highly commended finalist.

The Network PR AUT Award recognises third year and post-graduate students in the Bachelor of Communications degree for work they do for non-profit clients. All Communications students were invited to submit their project to be eligible for the award, and four finalist groups were then invited to present to the judging panel.

Over four months, AUT University students run their own public relations agency, Outside the Square, in which they work voluntarily, under supervision, for non-profit clients. Each year, more than 20 AUT student projects provide event management and publicity valued between $5,000 and $20,000 per campaign.


© Scoop Media

Parliament Headlines | Politics Headlines | Regional Headlines

Back Again: Government Approves TPP11 Mandate

The Government has approved a negotiating mandate for Trans-Pacific Partnership 11 (TPP11), which will ensure New Zealand businesses remain competitive in overseas markets.

Trade Minister Todd McClay says New Zealand will be pushing for the minimal number of changes possible to the original TPP agreement, something that the remaining TPP11 countries have agreed on. More>>




Gordon Campbell: On Why Labour Isn’t Responsible For Barnaby Joyce

As a desperate Turnbull government tries to treat the Barnaby Joyce affair as a Pauline Hanson fever dream – blame it on the foreigners! We’re the victims of the dastardly New Zealand Labour Party! – our own government has chosen to further that narrative, and make itself an accomplice. More>>


Rail: Greens Back Tauranga – Hamilton – Auckland Service

The Green Party today announced that it will trial a passenger rail service between Auckland, Hamilton and Tauranga starting in 2019, when it is in government. More>>


Housing: Voluntary Rental Warrant Of Fitness For Wellington

Wellington City Council is partnering with the University of Otago, Wellington, to launch a voluntary Rental Warrant of Fitness for minimum housing standards in Wellington, Mayor Justin Lester has announced. More>>


Treaty: Agreement In Principle Signed With Moriori

“The Crown acknowledges Moriori was left virtually landless from 1870, hindering its cultural, social and economic development. The Crown also acknowledges its contribution to the myths that the people of Moriori were racially inferior and became extinct." More>>


Susan Devoy: Call For Inquiry Into State Abuse Reaches UN

Race Relations Commissioner Dame Susan Devoy is in Geneva and has asked a United Nations committee to urge the New Zealand government to initiate an inquiry into the physical and sexual abuse of children and disabled people held in state institutions. More>>


(Not National): Cross-Party Agreement On Pike River Re-Entry

The commitment was signed this afternoon by the leaders of Labour, United Future, The Maori Party, and the Green Party and, together with the earlier commitment by New Zealand First, means that there is now a Parliamentary majority behind the families’ fight for truth and justice. More>>






Featured InfoPages

Opening the Election