Wellington Police will mark the start of a new road safety initiative tomorrow by blessing a car involved in a local alcohol-related crash.

The initiative aims to educate audiences about the impact and serious reality of drink driving and excessive speed. The car is the centre of a display promoting the initiative and provides the public with the chance to see closely and understand the effects of a serious crash.

"Part of the Police presentation to audiences will involve explaining the circumstances behind this vehicle's crash," says Sergeant Peter Sowter of Wellington's Serious Crash Unit.

"Bringing the crash scene to the audience provides a sobering view on the reality and seriousness of drink driving."

The presentation also includes a video production outlining the circumstances that led to this particular tragedy.

Sergeant Sowter says the anti-drink drive initiative has the support of the community. "This initiative is the result of a great partnership effort with NZ Transport Authority, Lower Hutt Road Safety Coordinator, Fulton Hogan, Montgomery Watson and Marac Finance all contributing to community safety.

"We've already had local marae and schools express interest in booking the crash display and presentation for various events and the car will be used in a static display in local shopping malls."

The car was chosen due to its involvement in a local crash where drugs, speed and alcohol were contributing factors. Sadly, the location where the crash occurred had been earlier used to film a drink driving television advertisement ("Driving's in the Blood").

The number of fatalities from crashes in Wellington District has been trending downwards over the years. In the calendar year for 2006 there were 31 deaths, 15 in 2007, 19 in 2008 and this year the number stands at 13.

"Every fatality on the roads is one too many but we are encouraged by these results. While people appear to be showing more consideration towards road safety, there is still room for improvement."

After the blessing, the car will be prepared for the display.

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