Local Govt | National News Video | Parliament Headlines | Politics Headlines | Search

 


Let’s write the paper for them!


Let’s write the paper for them!

Thu, Jan 31 2013

Yesterday’s HB Today ran a press release — you might have mistaken it for a news article — presenting the views of the Maori representative on the Hawke’s Bay Regional Council’s dam project stakeholders group.

There was no reportage … indeed no value or insight added at all by HB Today. They simply re-published, with a bit of editorial re-arranging, a media release issued by the Regional Council … or more officially, its creature, the Hawke’s Bay Regional Investment Company (HBRIC).

I have no problem with HBRC/HBRIC promoting the views of one of its dam salesmen (although I know several Maori who have examined the dam issues more carefully than Dr Maaka, and have arrived at opposite conclusions). That’s the job of the well-resourced HBRC/HBRIC communications team. Next I expect will hear ‘news’ via HBT from stakeholders Sam Robinson, Jim Scotland, and Andy Pearce regarding how thrilled they are with the project.

I do, however, take issue with HB Today presenting media releases as though they were reporting something. Maaka’s piece should have been properly labeled as a opinion column. No reporter interviewed him; no reporter pushed back against his command of the facts or his interpretation of them.

This is standard practice at HB Today. Every professional and most amateurs working in communications in Hawke’s Bay know how easy it is to spoon feed the paper.

In fact, all of us ‘newsmakers’ could get together sometime, send our releases in on the same day, and effectively write the paper for them!

Like every other communicator in Hawke’s Bay, I and projects I’ve promoted have benefited from HB Today’s eagerness to fill column inches as easily and cheaply as possible.

But is that the ‘journalism’ people in Hawke’s Bay deserve?

Personally, I’m happy to make a case for any coverage I seek on behalf of any issue or cause … and just as happy to respond to any push-back or cross-examination.

If more of that occurred regarding HBT’s news reporting, with a level playing field for everyone seeking coverage, Hawke’s Bay Today would be a better paper, more respected in the community, and more read.

Better to focus on that, as opposed to what size the publication is.
ends

© Scoop Media

 
 
 
 
 
Parliament Headlines | Politics Headlines | Regional Headlines

Gordon Campbell: A Govt. Christmas Bad News Dump -The Skycity Convention Center Blowout & A Negative MBIE Review

If the government really did have good tidings of great joy you can bet it wouldn’t be strewing them about at Christmas time – which is, traditionally, the dumping ground for terrible news that the government fervently hopes the public will be too distracted to notice. And so verily this Christmas Eve we learn of (a) the explosion of costs to the taxpayer and ratepayer of the vile SkyCity convention centre in Auckland and that (b) the government’s flagship MBIE “super-ministry” run by its Minister of Everything is a disaster zone of incompetence and mismanagement. MBIE is a Titanic looking for an iceberg, or so it would seem. More>>

 

Parliament Adjourns:

Greens: CAA Airport Door Report Conflicts With Brownlee’s Claims

The heavily redacted report into the incident shows conflicting versions of events as told by Gerry Brownlee and the Christchurch airport security staff. The report disputes Brownlee’s claim that he was allowed through, and states that he instead pushed his way through. More>>

ALSO:

TAIC: Final Report On Grounding Of MV Rena

Factors that directly contributed to the grounding included the crew:
- not following standard good practice for planning and executing the voyage
- not following standard good practice for navigation watchkeeping
- not following standard good practice when taking over control of the ship. More>>

ALSO:

Gordon Campbell:
On The Pakistan Schoolchildren Killings

The slaughter of the children in Pakistan is incomprehensibly awful. On the side, it has thrown a spotlight onto something that’s become a pop cultural meme. Fans of the Homeland TV series will be well aware of the collusion between sections of the Pakistan military/security establishment on one hand and sections of the Taliban of the other… More>>

ALSO:

Werewolf Satire:
The Politician’s Song

am a perfect picture of the modern politic-i-an:
I don’t precisely have a plan so much as an ambition;
‘Say what will sound most pleasant to the public’ is my main dictum:
And when in doubt attack someone who already is a victim More>>

ALSO:

Flight: Review Into Phillip Smith’s Escape Submitted To Government

The review follows an earlier operational review by the Department of Corrections and interim measures put in place by the Department shortly after prisoner Smith’s escape, and will inform the Government Inquiry currently underway. More>>

ALSO:

Intelligence: Inspector-General Accepts Apology For Leak Of Report

The Inspector-General of Intelligence and Security, Cheryl Gwyn, has accepted an unreserved apology from Hon Phil Goff MP for disclosing some of the contents of her recent Report into the Release of Information by the NZSIS in July and August 2011 to media prior to its publication. The Inspector-General will not take the matter any further. More>>

ALSO:

Drink: Alcohol Advertising Report Released

The report of the Ministerial Forum on Alcohol Advertising and Sponsorship has been released today, with Ministers noting that further work will be required on the feasibility and impact of the proposals. More>>

ALSO:

Other Report:

Leaked Cabinet Papers: Treasury Calls For Health Cuts

Leaked Cabinet papers that show that Government has been advised to cut the health budget by around $200 million is ringing alarm bells throughout the nursing and midwifery community. More>>

ALSO:

Get More From Scoop

 

LATEST HEADLINES

 
 
 
 
 
 
 
 
Regional
Search Scoop  
 
 
Powered by Vodafone
NZ independent news