Media Release
06 March 2013

Sanitarium Weet-Bix Kids Tryathlon Coming to New Plymouth

Local kids aged 7 to 15 years are invited to register to take part in the New Plymouth Sanitarium Weet-Bix Kids TRYathlon, on 10 April at Ngamotu Beach.

Famous sporting celebrities including, Cameron Brown, Temepara Bailey and Maddie Dillon will be attending the New Plymouth Weet-Bix Kids TRYathlon event this year to support and encourage participants to achieve a personal best.

Pierre van Heerden, General Manager for Sanitarium Health & Wellbeing Company says the Weet-Bix Kids TRYathlon is suitable for children of all levels as it focuses on encouraging kids to participate, have fun and do their best.

“The Weet-Bix Kids TRYathlon event is fun for the whole family, it encourages children aged 7-15 years to achieve a personal best and the atmosphere and crowd on the day is very exciting for everyone involved” says Mr van Heerden.

Every child who participates receives a race pack, a race T-shirt, a swim cap for all swimmers, a certificate and a medal.

Over the past 21 years more than 240,000 New Zealand children have taken part in a Weet-Bix Kids TRYathlon including New Zealand sporting heroes, Alison Shanks, Andrea Hewitt and Sarah Walker.

Kiwi kids can enter the Weet-Bix Kids TRYathlon as individuals, or in a team of two or three. The New Plymouth event has a limited number of places available, so schools and individuals who want to be involved should get in as soon as possible to avoid disappointment.

To ensure even more Kiwi Kids can take part in the Weet-Bix Kids TRYathlon and Go for Gold, Weet-Bix has set up the Weet-Bix Foundation. Teachers and community leaders can apply for support from the Foundation on behalf of a child between the ages of 7 to 15.

The Weet-Bix Foundation provides worthy nominees with a subsidy or complete funding of Weet-Bix Kids TRYathlon entry fees, as well as a subsidy or complete funding of necessary equipment to complete the event.

Registrations for the 2013 Weet-Bix Kids TRYathlon Series and nominations for Weet-Bix TRYathlon Foundation can be completed online at http://tryathlon.weetbix.co.nz/ or by calling 09 531 5080.

ENDS

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