Local Govt | National News Video | Parliament Headlines | Politics Headlines | Search

 


Record-breaking start to the year for Auckland tourism

Media release
25 March 2014

Record-breaking start to the year for Auckland tourism

Auckland’s tourism industry has experienced its best ever summer month, with record-breaking international visitor arrivals and an unprecedented 93 per cent hotel occupancy rate in February 2014.

Figures just released by Statistics New Zealand show that Auckland welcomed 6.4 per cent more international arrivals in February 2014 at 217,504 compared to February 2013. The biggest increases were in holiday arrivals from Australia, up 18.4 per cent to 22,784, and the United States, up 22.2 per cent to 15,664.

Auckland’s hotel occupancy rate peaked at 93 per cent in February, compared to 87 per cent in February 2013 and well above the national average of 88.6 per cent. The average daily room rate was $164.59, an increase of nearly $15 on the previous year and following four years where the room rate has barely changed.

Auckland Mayor Len Brown says these are the best monthly results ever seen by the region and an excellent example of how Auckland’s visitor economy is continuing to grow.

“We have a very clear vision that we are committed to building Auckland into a great destination. The visitor numbers are in line with targets in the 10-year Auckland Visitor Plan set out to achieve this vision,” he says.

ATEED Chief Executive Brett O’Riley says these results follow a strong month of events and back-up the organisation’s work with international and domestic marketing.

“I have no doubt that Auckland’s national campaigns across Australia with Flight Centre, the inaugural Dick Smith NRL Auckland Nines and our domestic marketing campaign – AKL: The Show Never Stops – have all contributed to drawing visitors to Auckland,” says Mr O’Riley.

“Valentine’s weekend was labelled as Auckland’s greatest weekend, with NRL Nines, Lantern Festival and Eminem all attracting huge numbers of visitors. However the hotel occupancy was strong across the whole month, so this wasn’t a one-hit weekend.”

Auckland Chair of the Hotel Sector for TIA New Zealand Rob McIntyre says it is great to see this healthy buoyancy in Auckland’s hotel sector.

“The combination of major events, concerts and strong international and domestic visitation is having a positive impact on driving up room rates and occupancy. February has been a definite highlight, but January was also strong and March is looking to continue the trend,” he says.

Auckland’s excellent start to 2014 will help to support ATEED’s work to grow the overall visitor economy in line with the targets in its 10-year Auckland Visitor Plan.

ATEED – on behalf of Auckland Council – aims to double the contribution from the visitor economy, growing it from $3.33 billion in 2010 to $6 billion annually in 2021.


Ends

Notes to editors:
ATEED (Auckland Tourism, Events and Economic Development) is Auckland’s economic growth agency.

© Scoop Media

 
 
 
 
 
Parliament Headlines | Politics Headlines | Regional Headlines

Employment Relations Bill: Govt Strains To Get Tea Break Law Through

The Government has been left with egg on its face - failing to get its much-vaunted, but hugely unpopular, meal break law passed in the first week of its new term, Labour spokesperson on Labour Issues Andrew Little says.

“National desperately wanted to pass its Employment Relations Amendment Bill this week. It hasn’t been able to do that and will now have to wait until Tuesday.

“At the same time a petition launched by Labour calling on the Government to dump changes to clause 44 - which would do away with minimum entitlements to smoko breaks for thousands of ordinary working Kiwis - has attracted 10,052 signatures in its first 24 hours. More>>

ALSO:

 
 

Parliament Today:

Gordon Campbell: On The Tokenism Of New Zealand's Role Against Islamic State

Our contribution against IS will be to send SAS forces to train the Iraqis? That’s like offering trainers to General Custer just as the 7th cavalry reached the Little Big Horn. More>>

ALSO:

Scoop Business: Shell And Todd Caught Drilling Without Approval

Multi-national oil company Shell’s New Zealand arm and local energy giant Todd Energy have breached the new law governing New Zealand’s Exclusive Economic Zone, the Environmental Protection Authority says in an Oct. 10 document released by the Green Party. More>>

ALSO:

Labour: Tea Breaks 'Gone By Lunch Time'

“How cynical that on the eve of Labour weekend, the National government is pushing through legislation that takes away the statutory right to tea and meal breaks along with collective bargaining protections, and makes vulnerable workers jobs even less secure." More>>

ALSO:

Gordon Campbell: On Pharmac, Gough Whitlam And Sleater-Kinney

We’re not at the outset of these negotiations. The outset was six years ago, and negotiators were hoping to have some sort of ‘framework’ deal finished in time for the APEC meeting in a few weeks’ time. These ‘extreme’ positions are what we’ve reached near the intended end of the negotiations… More>>

ALSO:

PM Of Many Hats: Questions, No Answers On Whale Oil

Dr RUSSEL NORMAN (Co-Leader – Green) to the Prime Minister: How many times since November 2008 has he spoken with blogger Cameron Slater on the phone and how many times, if any, has he texted him?
Rt Hon JOHN KEY (Prime Minister): None in my capacity as Prime Minister. More>>

ALSO:

Aussie Investigation Dropped: Call On Minister McCully To Pursue The Case Of Balibo Five

West Papua Action is deeply concerned at the lack of any clear outcome from the Australian Federal Police inquiry into the 1975 deaths of the ‘Balibo Five’ including NZ journalist Gary Cunningham. More>>

ALSO:

'Feed The Kids' Bill: Metiria Turei To Lead Fight On Feeding Hungry Children

Green Party Co-leader Metiria Turei is urging all political parties to support the Feed the Kids Bill which she inherited today from Mana leader Hone Harawira. More>>

ALSO:

Parliament Today: State Opening Of Parliament

The House sat at 10.30am on Tuesday before MPs were summoned to hear the Speech from the Throne in the Legislative Council Chamber. More>>

ALSO:

Tertiary Education: Students Doing It Tough As Fees Rise Again

The Government is making it increasingly difficult for Kiwis to gain tertiary education as fees continue to rise and access to student support becomes even more restricted, Labour’s Tertiary Education spokesperson Chris Hipkins says. More>>

ALSO:

Get More From Scoop

 

LATEST HEADLINES

 
 
 
 
 
 
 
 
Regional
Search Scoop  
 
 
Powered by Vodafone
NZ independent news