Local Govt | National News Video | Parliament Headlines | Politics Headlines | Search

 


Bringing the sea to the city


Bringing the sea to the city



In celebration of World Ocean’s Day this Sunday, Sealord is using a New Zealand first virtual experience at Downtown Shopping Centre today to showcase their leadership in sustainable fishing.

Auckland commuters will find themselves swimming with sharks and dodging schools of hoki with an interactive augmenting reality experience. Unsuspecting passersby can interact with the virtual ocean and see themselves under the sea on a large screen.

This is the first time a live interactive augmenting reality experience has been used in New Zealand, and is a reflection of growing advancements across the technology field – from holograms through to 3D printing.

Sealord believes this innovative technology is the perfect way to communicate about sustainable fishing.

“We can’t take everyone out on our boats to see how we look after the sea, but we can bring the sea to the people”, says Graham Stuart, Sealord CEO.

“We have a generation of technologically savvy New Zealanders. One way to get important messages out to them is through creative use of technology.”

The experience illustrates the steps taken to ensure Sealord hoki is sustainable and meets the requirements for the internationally-recognised Marine Stewardship Council (MSC) certification. The New Zealand hoki fishery has maintained the MSC’s high standard for sustainability since 2001 and has been certified a record number of three times.

The MSC ecolabel can be seen on certified sustainable fresh, canned and frozen fish in stores. Charlotte Connell, Communications Manager at the Marine Stewardship Council, commends Sealord for making such a strong commitment to sustainable fishing.

“Sealord is showing tremendous leadership. Their entire range of hoki products will soon be proudly marked with our blue ecolabel, giving New Zealanders that extra assurance their seafood is sustainable” she said.

The experience is available to the public at Downtown Shopping Centre until 6:00pm today.

ENDS

© Scoop Media

 
 
 
 
 
Parliament Headlines | Politics Headlines | Regional Headlines

Mana Māori: Kawenata Unites Kaupapa Māori Parties

The Māori Party and Mana Party have signed a historic agreement today to unite Māori politically.

Māori Party president Tukoroirangi Morgan said the kawenata or agreement was a huge step forward for Māori in the lead up to the general elections.

"Today is an important day for the Māori nation because today is when the country's only two kaupapa Māori political parties unite to work tactically together in the best interests of our people," says Mr Morgan. More>>

ALSO:

.

 
 

Immigration: Short Reprieve For Nine Indian Students

A temporary hold on deportations of nine Indian students is a step in the right direction but the Government urgently needs to implement safeguards to stop further injustices to more international students, the Green Party says. More>>

EARLIER:

Welfare: WINZ Breaching Privacy Laws With WINZ Vetting Rules

E tū, the union for security guards, says WINZ may be breaching privacy laws with its new screening process for people visiting WINZ offices. The vetting requires WINZ security guards to check photo ID and whether visitors to WINZ offices have an appointment.More>>

ALSO:

Turnbull Visit: Leaders’ Talks Cement Trade Relations, Science Agreement

Mr English met with Prime Minister Turnbull in Queenstown today to discuss common approaches to bilateral and international issues, including trade and science and innovation. Mr English also thanked Mr Turnbull for Australia’s offer of support for those fighting the fires on the Port Hills in Christchurch. More>>

ALSO:

Youth Guarantee: Upskilling Fund Used For Retraining

News that one in five of the people enrolling in Youth Guarantee already hold qualifications at the level they’re enrolling in highlights the failure of the scheme to reach the disengaged young people it was set up to assist, says Labour’s Education spokesperson Chris Hipkins. More>>

ALSO:

Port Hills Fire: Midday Update, Monday 20 February

• 9 homes destroyed
• 2 homes with partial damage. Damage includes things like cracked windows, heat damage.
• 3 properties with damage to other external structures e.g sheds or outbuildings More>>

ALSO:

Gordon Campbell: On What Trump May Mean For Us

So far not much effort has been put into tracing the possible implications for New Zealand of the stream of executive orders and tweets that have been pouring from the Oval Office. Unfortunately, we may not simply be drive-by rubberneckers at this car wreck for much longer. More>>

Get More From Scoop

 

LATEST HEADLINES

 
 
 
 
 
 
 
 
Regional
Search Scoop  
 
 
Powered by Vodafone
NZ independent news