Local Govt | National News Video | Parliament Headlines | Politics Headlines | Search

 


Domestic tourism leads Auckland’s visitor growth

Domestic tourism leads Auckland’s visitor growth

Auckland’s tourism industry has experienced a strong autumn led by more Kiwis visiting the region, with domestic guest nights up 10 per cent in April compared to the same month last year.

Figures just released by Statistics New Zealand show Auckland enjoyed almost 30,000 more guest nights in April 2014 than 2013, making it the strongest April the region has ever experienced.

ATEED Chief Executive Brett O’Riley says these results follow a strong month of events and back up the organisation’s work to help grow the visitor economy.

“It is great to see Auckland welcoming more New Zealanders to the region during a traditionally quieter time of year and following a period of domestic marketing,” says Mr O’Riley.

In April Auckland hosted several major events that attracted visitors from around the country to the region, including the ITM 500 Auckland (V8 Supercars), NZ Badminton Open, NZ International Comedy Festival and the ITU World Champs Series, as well as several big-name concerts.

ATEED’s domestic marketing campaign – AKL: The Show Never Stops – was also in market in March with a specific campaign around the autumn events.

Auckland’s trend of sustained visitor growth during the summer months has continued into the shoulder season. For the year end April 2014, guest nights were up 4 per cent on the previous year with domestic guest nights up 4.8 per cent and international guest nights up 2.9 per cent.

Auckland’s international arrivals for April also saw an increase, up by 16,000 on last year, driven by an increase in holiday arrivals and people visiting friends and relatives.

Auckland’s strong start to 2014 will help to support ATEED’s work to grow the overall visitor economy, in line with the targets in its 10-year Auckland Visitor Plan.

ATEED – on behalf of Auckland Council – aims to expand the visitor economy from a $4.8 billion industry in 2012 to a $7.2 billion annually in 2021 – demonstrating growth of 50 per cent or 4.6 per cent per annum.


Ends

© Scoop Media

 
 
 
 
 
Parliament Headlines | Politics Headlines | Regional Headlines

 

PARLIAMENT TODAY:

Transport Report: LGNZ Calls For Proactive Approach To Mobilise Regions

LGNZ has today released Mobilising the Regions, its major transport study, which highlights the economic and social impact of strategic transport decisions nationally and in the regions, and the direct link between regional development, national prosperity, social well-being and cohesiveness. More>>

ALSO:

Transport: New Rules Bring Double-Deckers To Our Cities

New rules that allow buses, including double-deckers, to carry more people will ramp up the public transport offering in our cities, Transport Minister Simon Bridges and Associate Transport Minister Craig Foss say. More>>

ALSO:

Cycling:


Images & Video: Four Alternative Flags For Referendum

Flag Consideration Panel chair, Professor John Burrows, said the Panel’s decision had been guided first and foremost by the results of its engagement programme across a range of communities where thousands of Kiwis shared what was special about New Zealand, as well as the Panel’s own selection criteria. More>>

ALSO:

Labour: New Figures Show Speculators Rampant

New figures released by the Reserve Bank show there’s been an explosion in mortgage lending with most of the growth going to property investors, Labour’s Housing spokesperson Phil Twyford says. More>>

ALSO:

False Official Information Response: English's Apology Accepted

Finance Minister Bill English is being thanked for his apology to New Zealand First Leader and Member of Parliament for Northland Rt Hon Winston Peters... Mr English says his staff and the Treasury have searched again, and they found the document that they denied having. More>>

ALSO:

Midwives On Pay Equity: Historic Bill Of Rights Case For High Court

“We have been left with no choice.” That from Karen Guilliland, the Chief Executive of the New Zealand College of Midwives, as the organisation prepares to file a pay parity discrimination case on the basis of gender under the NZ Bill of Rights Act in the High Court. More>>

ALSO:

Get More From Scoop

 

LATEST HEADLINES

 
 
 
 
 
 
 
 
 
Regional
Search Scoop  
 
 
Powered by Vodafone
NZ independent news