Local Govt | National News Video | Parliament Headlines | Politics Headlines | Search

 


NRL Nines reaps $9million return for Auckland

NRL Nines reaps $9million return for Auckland


The inaugural Dick Smith NRL Auckland Nines has surpassed all expectations, delivering $9.35 million in GDP to Auckland – more than double the forecast return on investment.

Mayor Len Brown today joined ATEED Chief Executive Brett O’Riley, Duco Events’ David Higgins and Paul Kind from NRL to announce the economic impacts from the February event.

“The NRL Auckland Nines has blown away all its first year targets,” says the Mayor. “It once again illustrates the value of major events to this city and proves that with the right concept and support Auckland can develop its own events with great outcomes.”

“The 2014 event also resulted in more than 68,000 visitor nights and live television coverage was watched by more than 1 million viewers in Australia – one of our key tourism markets. It is the most successful two day event on Auckland’s calendar.”

In addition to being well attended by Aucklanders, the event attracted 16,000 Kiwis from around the country with more than 6,000 people making the trip across the Tasman. Visitors stayed in Auckland for an average of three nights.

“On top of the benefits to the visitor economy, we saw teams visiting local rugby league clubs and inspiring young players that may very well be tomorrow’s NRL stars,” says the Mayor.

“It’s also worth reflecting that the tournament was held on the weekend of Rapture 2014: Eminem and Lantern Festival. It was the perfect illustration of Auckland coming of age as an exciting urban events destination.”

ATEED Chief Executive Brett O’Riley says success like this can only be achieved through strong partnerships between event promoters as well as private and public sector partners.

“In this case Duco has brought a new concept to ATEED and NRL and the result is an innovative nine-a-side tournament that captured the public imagination generating benefits that easily surpassed the goals we set for it in year one.”

“The $9,351,000 GDP impact is all the more impressive when you consider we forecast $3.8 million in year one rising to $6.8 million in year five.”

Visitor nights were also more than double the year one target – 68,360 against a target of 32,877. Of these, domestic visitor nights almost trebled expectations – 40,611 against a target of 13,190.

Mr O’Riley says while the NRL Nines generated 27,749 international visitor nights, comfortably ahead of the 19,687 target, the event’s live television exposure in Australia could lead to a greater influx of international visitors next year.

This year’s visitors and the enthusiastic uptake of event tickets by Aucklanders led to an attendance of approximately 45,000 people per day for the two day tournament at Eden Park, almost 10,000 up on crowd projections.

Mr O’Riley says ATEED is looking forward to working with Duco to make the NRL Nines even more successful over the remaining four years of its sponsorship.

Ends

© Scoop Media

 
 
 
 
 
Parliament Headlines | Politics Headlines | Regional Headlines

Pacific Spying: Mass Surveillance Of NZers Confirmed By Former GCSB Director - Contradicting PM John Key

Scoop Editor Alastair Thompson Reports: Yesterday morning former GCSB Director Sir Bruce Ferguson confirmed mass surveillance of New Zealnders in the Pacific is taking place as revealed in the latest Snowden leaks investigated by Nicky Hager. In 2013 John Key told press gallery reporters that in the event mass surveillance was found have been conducted by the GCSB, he and the director of the GCSB - his childhood friend Ian Fletcher - would resign. As the controversy deepens a year and half later Fletcher has already resigned. But will Key? More>>

Gordon Campbell: Legal Fudging Of The GCSB Revelations

As many have noted, the Hager/Snowden revelations of the spying by our security agencies on our Pacific neighbours and allies is a virtual re-run of the pre-election debate. It is a situation where the government (a) stonewalls, (b) baldly asserts that mass surveillance is not occurring despite the Snowden evidence that it is, and (c) claims that the GCSB actions were lawful. Yet as Greens Co-Leader Russel Norman says, this can be true only if the legislation passed last year by the Key government has made the mass surveillance of New Zealanders – and the related handing over of their private data to the NSA – lawful. More>>

Latest:

 

PARLIAMENT TODAY:

Women's Day, March 8: It’s Time For Men To Step Up For Gender Equality

UN Women is launching the HeForShe campaign in New Zealand at the International Women's Day Parliamentary Breakfast, and is calling on New Zealand men — including politicians and community and sports leaders — to show their commitment to gender equality by signing up to this global campaign. More>>

ALSO:

Teina Pora Wins Appeal: Gordon Campbell On The Privy Council Decision

The quashing of the convictions of Teina Pora for the rape and murder of Susan Burdett in 1992 has shone a spotlight once again on a major gap in the New Zealand justice system... More>>

ALSO:

Urgent Bill Planned: MP Pay Rises To Match Public Service

Prime Minister John Key today announced an overhaul of the Remuneration Authority Act, tying MP salaries to those of the wider public sector, which will be passed under urgency. More>>

ALSO:

PM's Press Conference: MP Pay Rises, Solid Energy, Iraq

Prime Minister John Key answered questions in his Post-Cabinet press conference about the Iraq deployment, Solid Energy and National’s decision to overhaul the Remuneration Authority Act. More>>

ALSO:

Worksafe: MSD Charged Over Work And Income Ashburton Shooting

WorkSafe NZ has laid one charge against the Ministry of Social Development (MSD) in relation to the shooting at the MSD Ashburton office on 1 September 2014 in which two Work and Income staff were killed and another was injured. More>>

ALSO:

Iraq: Ex-Hostage Says Government Not Putting NZers, Iraqis First

Harmeet Singh Sooden is travelling to Iraq in the coming weeks to work with Christian Peacemaker Teams (CPT) on a short-term assignment. More>>

ALSO:

Get More From Scoop

 

LATEST HEADLINES

 
 
 
 
 
 
 
 
Regional
Search Scoop  
 
 
Powered by Vodafone
NZ independent news