Responding to the reported $466,367 bill for
rebranding Victoria University, New Zealand Taxpayers’
Union spokesman Louis Houlbrooke says:
“This ‘rebrand’ is a brazen attempt to turn
‘Victoria University’ into ‘Wellington University’,
and has been ever since the Minister of Education vetoed an
outright name change.”
“Shrinking the word
‘Victoria’ and adding a prominent Māori subtitle does
not create value for taxpayers – instead, these changes
just confuse people who know the University as Victoria or
‘Vic’.”
“The expensive addiction to rebrands
is an epidemic within the public sector. Taxpayer-funded
outfits should focus on delivering services, not gazing in
the
mirror.”
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