Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search grows past 10,000 registered users

PRESS RELEASE – For Immediate Release

Trade Me, New Zealand’s largest online auction site, has surpassed ten thousand registered users – up 400% in the last 6 months. With over 150,000 visits a month Trade Me believes they now rate within the top trafficked sites in New Zealand.

“We are growing at 20-30% every month”, says 24-year-old founder Sam Morgan. “We think we have now attained a size which will be difficult to for a new entrant to assail, given how important established momentum is in the online classifieds and auction space.”

Investment to date in Trade Me ( has been made by company founders Sam Morgan and AMR & Associates, a Wellington based e-commerce and systems integration company. “Our modest investment to date, when compared to other top sites, has been focussed on growing a loyal community of users” says Phil McCaw, Trade Me’s chief financial officer and an AMR director. “Our next steps are to grow Trade Me into a pervasive New Zealand Internet brand and leverage our community to drive value.”

In addition to their online auction site, Trade Me Ltd also operates SafeTrader (, New Zealand’s only online Internet escrow service. Buyers can use Safe Trader to pay into the SafeTrader trust account. Funds are only released once both parties are satisfied. Although SafeTrader currently focuses on supporting Trade Me, major online auction sites in Australia and Europe have expressed an interest in buying the service for wider application.

“We plan to be a major NZ e-commerce brand” Phil McCaw says. “Our position today will allow a transition into both business-to-consumer and business-to-business models of selling while continuing to service our loyal community of users.”

About Trade Me Ltd Trade Me Ltd was founded by Sam Morgan and Abbott McCaw Richter & Associates Limited (AMR), a Wellington-based e-commerce systems integration company. Formed on August 1st 1999, Trade Me now has over 11,000 registered traders. The AMR website can be found at


© Scoop Media

Business Headlines | Sci-Tech Headlines


Media Mega Merger: StuffMe Hearing Argues Over Moveable Feast

New Zealand's two largest news publishers are appealing against the Commerce Commission's rejection of the proposal to merge their operations. More>>


Approval: Northern Corridor Decision Released

The approval gives the green light to construction of the last link of Auckland’s Western Ring Route, providing an alternative route from South Auckland to the North Shore. More>>


Crown Accounts: $4.1 Billion Surplus

The New Zealand Government has achieved its third fiscal surplus in a row with the Crown accounts for the year ended 30 June 2017 showing an OBEGAL surplus of $4.1 billion, $2.2 billion stronger than last year, Finance Minister Steven Joyce says. More>>


Mycoplasma Bovis: One New Property Tests Positive

The newly identified property... was already under a Restricted Place notice under the Biosecurity Act. More>>

Accounting Scandal: Suspension Of Fuji Xerox From All-Of-Government Contract

General Manager of New Zealand Government Procurement John Ivil says, “FXNZ has been formally suspended from the Print Technology and Associated Services (PTAS) contract and terminated from the Office Supplies contract.” More>>