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Pentium® 4 Brand Name For New Microprocessor


Intel Announces Pentium® 4 Brand Name For New Microprocessor

AUCKLAND, June 29, 2000 - Intel Corporation today announced the Intel® Pentium® 4 processor brand name for its new generation of desktop microprocessors (formerly code-named Willamette).

The new Pentium 4 name builds upon one of the world's most recognised brands to convey the most powerful personal computing experience. Scheduled to be introduced in the second half of 2000, the new Pentium 4 processor is based on revolutionary technology designed to maximise performance today and in the future, keeping consumers on the cutting edge of the Internet.

"Around the world, PC users associate the Pentium brand with the highest PC performance, compatibility and quality available," said Scott Gilmour, General Manager, Intel New Zealand. "Computer users will be able to instantly recognise the Pentium 4 processor as Intel's newest high-performance microprocessor."

The Intel Pentium 4 processor logo will become part of the Intel Inside® program, the largest co-op advertising program in the world.

Intel, the world's largest chip maker, is also a leading manufacturer of computer, networking and communications products. Additional information about Intel is available at
- ENDS -

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