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VeCommerce Expands New Zealand Sales Division

VeCommerce Expands New Zealand Sales Division
Accelerates its growth strategy outside Australia

Voice-enabled e-commerce provider VeCommerce, is expanding its New Zealand sales and marketing efforts with the appointment of Tom Risbrook as Business Development Manager in Auckland. VeCommerce is a leading provider of natural language speech recognition and voice enabled e-commerce solutions. The VeCommerce team in New Zealand now includes more than 25 sales and technical support staff as well as its Australasian application development team.

Mr Rishbrook has been working in sales management roles for 10 years and has expertise in voice and data solutions. "VeCommerce is recognised for its success in creating speech recognition solutions for the telephony environment that dramatically reduce transaction costs, whilst improving customer satisfaction," Mr Rishbrook said. His initial focus is to accelerate VeCommerce's presence within chosen New Zealand market segments such as financial services and transport.

"The market for voice enabled e-commerce solutions in New Zealand is set to grow dramatically as organisations seek to achieve the cost and customer service benefits that have been proven with VeCommerce customers in Australia," said VeCommerce managing director Paul Magee.

"For the last three years, VeCommerce has invested substantial resources developing applications and technology to provide unique Natural Language Speech Recognition (NLSR) solutions," said Magee. "We are putting sales and business development in the driver's seat and looking beyond our shores, starting with New Zealand. Our success in the wagering, gaming and government services sectors in Australia provides a solid foundation for those market segments internationally."

With an accuracy rate of over 95 per cent in all its NLSR applications, VeCommerce is confident that its technology is rapidly achieving commercial acceptance with consumers using self-service systems for routine transactions and inquiries. Examples of voice enabled e-commerce applications can be found at

- ENDS -

About VeCommerce - the future is hear(tm) VeCommerce Limited (ASX:VCM) is the leading supplier of natural language speech recognition (NLSR) and voice enabled e-commerce solutions in Australia and New Zealand, with over 20 years experience in the communications and call processing industries.

VeCommerce's tailored solutions allow people to speak in a natural, conversational tone over the phone. The unique applications it creates allow the computer system to extract the relevant information from the conversation and this enables the transaction or inquiry to be completed automatically.

At the heart of any VeCommerce solution is its application development expertise, skilled and flexible integration specialists and VeCommerce's own multimedia platform, FirstContact. By combining FirstContact with the world's best natural language speech recognition (NLSR) engine from Nuance Communications, VeCommerce is able to provide superior voice enabled e-commerce solutions. To date, it is one of only six Platinum Partners in the Nuance Partner Alliance, and the only one outside North America. This uniquely positions VeCommerce at the forefront of any voice enabled e-commerce solution.

VeCommerce clients include the Australian Tax Office, TAB Queensland, TAB Limited, TABCORP, SATAB, TASTAB, David Jones, Regent Taxis, Telstra Payphones, Caltex, and Mobil Oil.

More information about VeCommerce can be found by visiting the company's web site at

Issued by Consultus New Zealand Ltd On behalf of VeCommerce

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