Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

Bendon Group Confirms Purchase Of Expozay Brand

Bendon Group Confirms Purchase Of Expozay Brand And Promises The Name Will Live On

Bendon Group Limited today confirmed that it has bought certain assets of Expozay International from Hellaby Holdings Limited.

Bendon Group Managing Director, Hugo Venter, said the company had signed a deal to buy the Expozay brand and current stock of the swimwear and lingerie company.

“We are extremely pleased to have the opportunity to acquire one of New Zealand’s best known brands and we are committed to ensuring that the brand lives on,” he said.

Mr Venter added that rumours circulating about the future of Expozay are premature, given that details of the acquisition are still being worked through. “We are now in the process of working through its integration into the Bendon group and will release further details of the purchase in the next few weeks.

“An opportunity may exist for some of Expozay’s skilled workforce but this needs to be discussed by all parties,” he said.

Mr Venter said that founders Tony and Judy Alvos could be proud of the Expozay brand which they had build up over the past 27 years. “We are extremely pleased to have the opportunity to further develop the brand.”

Bendon was established in New Zealand in 1947 and today has six brands - Elle Macpherson Intimates, Macpherson Men, Bendon, Fayreform, Hickory and Hey Sister!. It also operates eight Bennett & Bain and eight outlet stores nationwide.

In the last two years, the company has changed its focus from manufacturing to design, marketing and export. Bendon Group will launch Elle Macpherson Intimates into the UK market next month.

Ends

© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 

Media Mega Merger: StuffMe Hearing Argues Over Moveable Feast

New Zealand's two largest news publishers are appealing against the Commerce Commission's rejection of the proposal to merge their operations. More>>

Elsewhere:


Approval: Northern Corridor Decision Released

The approval gives the green light to construction of the last link of Auckland’s Western Ring Route, providing an alternative route from South Auckland to the North Shore. More>>

ALSO:


Crown Accounts: $4.1 Billion Surplus

The New Zealand Government has achieved its third fiscal surplus in a row with the Crown accounts for the year ended 30 June 2017 showing an OBEGAL surplus of $4.1 billion, $2.2 billion stronger than last year, Finance Minister Steven Joyce says. More>>

ALSO:

Mycoplasma Bovis: One New Property Tests Positive

The newly identified property... was already under a Restricted Place notice under the Biosecurity Act. More>>

Accounting Scandal: Suspension Of Fuji Xerox From All-Of-Government Contract

General Manager of New Zealand Government Procurement John Ivil says, “FXNZ has been formally suspended from the Print Technology and Associated Services (PTAS) contract and terminated from the Office Supplies contract.” More>>