Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


ACNielsen Wins TV Ratings Contract

ACNielsen Media International Wins TV Ratings Contract in New Zealand

Auckland, November 15, 2001: ACNielsen Media International’s leadership in television audience measurement in New Zealand has been re-affirmed as a result of the company winning a new TV ratings contract for a further seven years.

“We are delighted ACNielsen Media International has been awarded the TV ratings service for another seven years. It is a very significant endorsement of our ability to meet the needs of the television and advertising industry in the fast developing digital age,” said Nick Jones, executive director, ACNielsen Media International NZ.

“This contract underlines the leadership of ACNielsen Media International in New Zealand, Asia Pacific and globally.”

David O’Neill, managing director of ACNielsen New Zealand, said media research is a core part of ACNielsen’s business in New Zealand.

“ACNielsen has a proud heritage of providing TV audience measurement in New Zealand for the past 25 years, and looks forward to continuing to do so for many years to come.”

“This is a very exciting time for us all,” Jones added. “The scope of the new contract has enabled all parties to redefine the nature of television audience measurement for the marketplace and will provide many benefits to the subscriber base.”

The renewed contract will introduce new measurement technology and see the peoplemeter panel increase from 470 to 550 homes across New Zealand. While details on timing of the increased panel size are still to be confirmed, a new production system and new delivery software will support the new service.

Under the new contract, the industry will work through a transition period, enabling subscribers to continue to receive undisrupted television audience measurement services plus other ACNielsen Media International services such as Panorama and Advertising Information Services.

ENDS

ACNielsen Media International is the world leader in international media research and analysis. The company is active in more than 35 markets, offering television and radio audience measurement, advertising information services, print readership and customised media research services.

ACNielsen Media International is part of VNU Media Measurement & Information, the global leader in must-have information for the media and entertainment industries. Active in more than 40 major markets worldwide, and powered by leading-edge technology and specialized expertise, the group serves the information and marketing needs of television and radio broadcasters, advertisers, ad agencies, media planners, music companies, publishers, motion-picture studios, distributors and exhibitors, and the Internet community.

For further information visit http://www.acnielsen.com/asiapacific or www.acnielsen.co.nz


© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

I Sing The Highway Electric: Charge Net NZ To Connect New Zealand

BMW is turning Middle Earth electric after today announcing a substantial contribution to the charging network Charge Net NZ. This landmark partnership will enable Kiwis to drive their electric vehicles (EVs) right across New Zealand through the installation of a fast charging highway stretching from Kaitaia to Invercargill. More>>

ALSO:

Watch This Space: Mahia Rocket Lab Launch Site Officially Opened

Economic Development Minster Steven Joyce today opened New Zealand’s first orbital launch site, Rocket Lab Launch Complex 1, on the Mahia Peninsula on the North Island’s east coast. More>>

Earlier:

Marketing Rocks!
Ig Nobel Award Winners Assess The Personality Of Rocks

A Massey University marketing lecturer has received the 2016 Ig Nobel Prize for economics for a research project that asked university students to describe the “brand personalities” of three rocks. More>>

ALSO:

Nurofen Promotion: Reckitt Benckiser To Plead Guilty To Misleading Ads

Reckitt Benckiser (New Zealand) intends to plead guilty to charges of misleading consumers over the way it promoted a range of Nurofen products, the Commerce Commission says. More>>

ALSO:

Half A Billion Accounts, Including Xtra: Yahoo Confirms Huge Data Breach

The account information may have included names, email addresses, telephone numbers, dates of birth, hashed passwords (the vast majority with bcrypt) and, in some cases, encrypted or unencrypted security questions and answers. More>>

ALSO:

Rural Branches: Westpac To Close 19 Branches, ANZ Looks At 7

Westpac confirms it will close nineteen branches across the country; ANZ closes its Ngaruawahia branch and is consulting on plans to close six more branches; The bank workers union says many of its members are nervous about their futures and asking ... More>>

Interest Rates: RBNZ's Wheeler Keeps OCR At 2%

Reserve Bank governor Graeme Wheeler kept the official cash rate at 2 percent and said more easing will be needed to get inflation back within the target band. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news