Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search


TelstraClear Unveils New Brand

Telstraclear Unveils New Brand


3 March 2002

TelstraClear unveils new brand

TelstraClear will unveil its new brand advertising campaign on television tonight. The emergence of TelstraClear marks a major milestone in New Zealand's telecommunications history. The company is well positioned to be a significant contender bringing revitalised competition, choice and innovative new services to consumers.

Telecommunications competition, following industry deregulation in the late 1980's, has already delivered millions of dollars of savings and 'never seen before' services to consumers. TelstraClear is determined to lift this to the next level. TelstraClear's Head of Customer Marketing Anna Gordon said, "We're here to bring the benefits of true competition to New Zealand because we believe New Zealanders deserve a better way to connect and communicate. This spirit is reflected in our new brand campaign - the essence of the campaign is "Together. A Better Way."

"Bringing CLEAR and TelstraSaturn together has created a stronger, more viable competitor. Providing a better way for business and homes revolves around delivering the capability for people to communicate faster and smarter so they can better adapt to today's rapid pace of change. We'll provide that capability because working together with our customers - it's a better way" says Gordon.

There's no doubt that the pace of change in on the up and improved communications plays a key role. The OECD has concluded that more then 50% of the Gross Domestic Product of developed nations is now based on knowledge and information. Studies indicate that the business to business market in the U.S. alone will see more then $6 trillion in online trade by 2005.

TelstraClear will work together with customers to provide leading edge services that will improve New Zealanders ability to effectively participate in global business and compete with their overseas trading partners.


For further information please contact:

Ralph Little Corporate Communications Manager TelstraClear Ltd Ph: 09 912 4134

© Scoop Media

Business Headlines | Sci-Tech Headlines


Income Equality: Time To Double-Down On Cutting CEO Salaries

With reports of a slow-down in CEO pay rises last year, it’s time for Kiwi corporates to double down on cutting excessive salaries to ensure this is a trend not an accident, said Peter Malcolm, spokesperson for the income equality project Closing the Gap. More>>

Manawatu-Whanganui Projects: PGF Top-Up To Rural Broadband Roll-Out

The government has effectively raided the $3 billion Provincial Growth Fund to top up the budget for the second phase of its rural broadband initiative, filling in mobile 'black spots' and ensuring broadband is available to marae that don't have access now. More>>


Other Windy Cities: Auckland-Chicago Named A Top 10 ‘Most Exciting’ New Route

The inclusion of Auckland-Chicago on Lonely Planet’s Where to fly in 2019? The 10 most exciting new flight routes list comes just two weeks before Air New Zealand prepares to celebrate its inaugural flight to Chicago’s O’Hare International Airport on 30 November. More>>

Deadly Strain: ESR Ups Its Reporting On Meningococcal Disease

The increasing number of cases of Group W Meningococcal disease (MenW) has prompted ESR to increase its reporting on the disease to the Ministry of Health. ESR has upped its reporting to weekly. More>>