Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search


Wellington Gets A Touch Of Sony Style

New Zealand's third Sony Style showroom opens in Wellington

Auckland, March 7, 2002 -- The latest electronic advancements will literally be at Wellingtonians' fingertips when Sony opens its new Sony Style showroom in the capital this Monday (March 11).

Sony Style, situated alongside the BNZ Tower at 1 Willis Street in the central city, showcases Sony's latest innovations in an environment that encourages people to interact with and experience the technology.

"Sony Style is all about being hands-on," explains Sony Style Group Manager Clark Hamilton. "We want people to be able to experience our products: to touch and try, look and listen, and find the product that suits them best."

Sony Style is designed to demonstrate the company's emphasis on connectivity. Sony products are created to work in harmony with each other: televisions, videos, HiFi systems, Handycams, digital still cameras, computers and software to create and enjoy.

"For example Sony Style Wellington has two purpose-built sound rooms where you can experience the latest home theatre and HiFi components as you would in your own home," says Hamilton.

While all featured products are for sale, and there is a team of seven specially trained Sony staff on-hand to help, part of the ethos behind Sony Style is to provide the public with a no-pressure atmosphere.

"Sony Style is the place you go to see the latest developments in home, car and personal electronics. It's a showroom, not a sales room, and our main aim is to capture people's imaginations with Sony's innovations so we can build the market for all Sony dealers throughout New Zealand," says Hamilton.

The Sony brand is synonymous with innovation, technological leadership and visionary thinking. Sony Style showcases those attributes alongside the entire range of Sony consumer electronics available in New Zealand, including the very latest "must-haves" developed by Sony.

The Wellington showroom is the third Sony Style to open in New Zealand, joining the Auckland and Christchurch showrooms that opened in 1999 and 2000 respectively.


© Scoop Media

Business Headlines | Sci-Tech Headlines


I Sing The Highway Electric: Charge Net NZ To Connect New Zealand

BMW is turning Middle Earth electric after today announcing a substantial contribution to the charging network Charge Net NZ. This landmark partnership will enable Kiwis to drive their electric vehicles (EVs) right across New Zealand through the installation of a fast charging highway stretching from Kaitaia to Invercargill. More>>


Watch This Space: Mahia Rocket Lab Launch Site Officially Opened

Economic Development Minster Steven Joyce today opened New Zealand’s first orbital launch site, Rocket Lab Launch Complex 1, on the Mahia Peninsula on the North Island’s east coast. More>>


Marketing Rocks!
Ig Nobel Award Winners Assess The Personality Of Rocks

A Massey University marketing lecturer has received the 2016 Ig Nobel Prize for economics for a research project that asked university students to describe the “brand personalities” of three rocks. More>>


Nurofen Promotion: Reckitt Benckiser To Plead Guilty To Misleading Ads

Reckitt Benckiser (New Zealand) intends to plead guilty to charges of misleading consumers over the way it promoted a range of Nurofen products, the Commerce Commission says. More>>


Half A Billion Accounts, Including Xtra: Yahoo Confirms Huge Data Breach

The account information may have included names, email addresses, telephone numbers, dates of birth, hashed passwords (the vast majority with bcrypt) and, in some cases, encrypted or unencrypted security questions and answers. More>>


Rural Branches: Westpac To Close 19 Branches, ANZ Looks At 7

Westpac confirms it will close nineteen branches across the country; ANZ closes its Ngaruawahia branch and is consulting on plans to close six more branches; The bank workers union says many of its members are nervous about their futures and asking ... More>>

Interest Rates: RBNZ's Wheeler Keeps OCR At 2%

Reserve Bank governor Graeme Wheeler kept the official cash rate at 2 percent and said more easing will be needed to get inflation back within the target band. More>>


Get More From Scoop

Search Scoop  
Powered by Vodafone
NZ independent news