Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

Australian co-operative wants Farmlands’ recipe

Media Statement October 24, 2002

Australian co-operative wants Farmlands’ recipe for success

A Victorian retail and herd improvement co-operative servicing a rural population of more than 100,000 is modeling itself on the success of New Zealand rural retailer Farmlands Trading Society.

Warrnambool Co-operative chairman Shirley Harlock said today after seeking a like-type organization, Farmlands was the only co-operative the company had found which had a comparable business offering similar synergies.

Farmlands’ chief executive John Newland, who returned from his second visit to Warnambool this week, said it was great to see a New Zealand farmer-owned company being recognised for its achievements, especially by Australian farmers.

Mrs Harlock said Warrnambool wanted to find a similar business to measure itself against so it could share in a recipe for success.

“We are already introducing initiatives based on what Farmlands’ has achieved in New Zealand, Mrs Harlock said.

“For example, after learning about Farmlands’ charge card, which had $34-million in sales last year, we launched our own card.

“We have talked about how we reward our members and why people belong to co-operatives, we are also considering other initiatives and developing a new branding strategy, again on Farmlands’ advice”.

The Australian co-op, is about three and half hours drive west of Melbourne. It was set up about 40 years ago by a small group of farmers who wanted cheaper access to rural supplies and services for themselves and likeminded farmers in western Victoria.

It has 11,000 members, compared with Farmlands’ 15,000, but only one major rural retail store, with another two smaller stores, an urban retail outlet, and a large herd improvement business. It had a turnover of $34 million last year.

Farmlands has 27 rural retail stores throughout the North Island and last month announced plans to expand into the outskirts of Auckland. It reported record sales of $282 million.

Mrs Harlock said when she heard about Farmlands she couldn’t believe it had so many stores located so close together.

“I also thought it can’t have any competition.

“I had to see it to believe it and had my theories blown away,” she said.

Ends

© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 

Voluntary Administration: Renaissance Brewing Up For Sale

Renaissance Brewing, the first local company to raise capital through equity crowdfunding, is up for sale after cash flow woes and product management issues led to the appointment of voluntary administrators. More>>

Elsewhere:

Approval: Northern Corridor Decision Released

The approval gives the green light to construction of the last link of Auckland’s Western Ring Route, providing an alternative route from South Auckland to the North Shore. More>>

ALSO:

Media Mega Merger: Full Steam Ahead For Appeal

New Zealand's two largest news publishers have confirmed they are committed to pursuing their appeal against the Commerce Commission's rejection of the proposal to merge their operations. More>>

Crown Accounts: $4.1 Billion Surplus

The New Zealand Government has achieved its third fiscal surplus in a row with the Crown accounts for the year ended 30 June 2017 showing an OBEGAL surplus of $4.1 billion, $2.2 billion stronger than last year, Finance Minister Steven Joyce says. More>>

ALSO:

Mycoplasma Bovis: One New Property Tests Positive

The newly identified property... was already under a Restricted Place notice under the Biosecurity Act. More>>

Accounting Scandal: Suspension Of Fuji Xerox From All-Of-Government Contract

General Manager of New Zealand Government Procurement John Ivil says, “FXNZ has been formally suspended from the Print Technology and Associated Services (PTAS) contract and terminated from the Office Supplies contract.” More>>