Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

‘Airline To Middle-Earth’ Ambassador

New Zealand’s ‘Greatest’ Rings Fan Becomes ‘Airline To Middle-Earth’ Ambassador

Air New Zealand has appointed the man dubbed New Zealand’s greatest ‘Ring’s fan’, Ian Brodie, as its Lord of the Rings Ambassador.

He is the author of the official Lord of the Rings Location Guidebook – New Zealand’s number one best seller, which sold out within the first four days when it was published last month and is already in its third reprint.

And he knows more about the movie trilogy than possibly anyone other than the core production team.

As part of Air New Zealand’s global promotion of its role as “Airline to Middle-earth” in the vanguard of New Zealand tourism marketing, Ian will help carry the ‘Rings’ message. His expertise will be harnessed by the airline’s marketing teams, both here and offshore, and in media and public relations work.

He describes his role with Air New Zealand as “helping the airline in its drive to build New Zealand tourism.”

“As a Kiwi, I am very proud that Air New Zealand has had the vision to seize this opportunity in such a high profile way. It’s terrific for New Zealand tourism to see images from the film being flown around the major cities of the world, “ he added.

Passengers onboard tonight’s first ‘Frodo’ flight to Los Angeles will each be presented with a personally autographed copy of the guidebook.

For the next year, special onboard announcements of Air New Zealand’s “Airline to Middle-earth” status will be made onboard the ‘Frodo’ aircraft, a 13 minute video will be shown featuring locations used in the movie followed by a trailer for Lord of the Rings: The Two Towers and passengers will each receive a souvenir postcard showing the imagery used on the aircraft itself.

Ian’s regular job is the curator of the ‘Warbirds’ collection of World War II fighter planes in Wanaka, deep in the heart of New Zealand’s South Island – very close to a number of the most dramatic locations used in the movie.

He formerly worked for Air New Zealand for 11 years in a variety of sales and marketing roles and is a passionate aviation enthusiast.

Meticulously researched, Ian’s guidebook even includes global positioning satellite coordinates so that determined ‘Rings’ fans can pinpoint exactly where certain scenes were shot.

The book can be ordered through: www.lordoftheringslocations.com

© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 

Scoop 3.0: How You Can Help Scoop’s Evolution

We have big plans for 2018 as we look to expand our public interest journalism coverage, upgrade our publishing infrastructure and offer even more valuable business tools to commercial users of Scoop. More>>


Statistics: Butter At Record $5.67/Block; High Vegetable Prices

Rising dairy prices have pushed food prices up 2.7 percent in the year to October 2017, Stats NZ said today. This followed a 3.0 percent increase in the year to September 2017. More>>

ALSO:

Science: New Research Finds Herbicides Cause Antibiotic Resistance

New University of Canterbury research confirms that the active ingredients of the commonly used herbicides, RoundUp, Kamba and 2,4-D (glyphosate, dicamba and 2,4-D, respectively), each alone cause antibiotic resistance at concentrations well below label application rates. More>>

ALSO:

CO2 And Water: Fonterra's Environment Plans

Federated Farmers support Fonterra’s bold push to get to zero emissions of CO2 on the manufacturing side of the Co-operative, both in New Zealand and across its global network. More>>

ALSO:

Fisheries: Decision To Delay Monitoring ‘Fatally Flawed’

Conservation group representatives say a decision by the new Minister of Fisheries, Stuart Nash, to delay implementation of camera monitoring of fishing efforts in New Zealand is ‘fatally flawed’. More>>

ALSO:

Kaikōura Quakes: One Year On

State Highway One and the railway were blocked by damage and slips and the Inland Road suffered significant damage. Farms, homes and businesses suffered building and land damage. Power and internet went down, drinking water systems, sewage systems and local roads were all badly affected... More>>

ALSO: