Businesses get boost by entering Awards

North Shore’s creative businesses get boost by entering Awards

Innovative and creative businesses can use their entry into the Westpac Enterprise North Shore Business Excellence Awards 2004 to help ramp up their marketing efforts.

That’s the view of Mark Sweeney, one of the four facilitators who are helping businesses compile their Awards entries so that their achievements are shown in the best possible light.

Mr Sweeney says there are many “left brain” businesses on the North Shore and, though they are innovative and creative, he believes many would achieve increased growth if they heightened their focus on marketing and sales. Entering the Awards can give businesses a boost in this direction, he says.

“The process of entering the Awards and the advice gleaned from facilitators and managers helps business owners with sales and marketing. Many businesses have great ideas, services and products but it’s no good having a great idea that just sits in the back room.”

Over an eight year period, Mr Sweeney built up a successful medical imaging business which he sold two years ago to international giant, Siemens Ltd.

He is currently working with Enterprise North Shore, the Massey University e-centre and the North Shore ICT Project that aims to help establish 25 ICT companies on the North Shore with a turnover of $100 million or more each over the next eight to 10 years. As well, he is Chairman and Treasurer of the Browns Bay Business Association.

The Westpac Enterprise North Shore Business Excellence Awards, in their seventh year, provide North Shore businesses with a forum where they can be publicly recognised for their achievements.

The Awards celebrate excellent business performance and significantly contribute to the development of North Shore City’s economy and business community.

Categories in the Westpac Enterprise North Shore Business Excellence Awards 2004 are:
Clearlite Excellence in Service Delivery Award
Massey University Excellence in Technology Award
3M Excellence in Innovation Award
Vector Best Emerging Business Award
Local Directories Best New Start-up Business Award
Actionmail & Alliance Construction Excellence in Marketing Award
North Shore Times Advertiser Community Contribution Award
Veritas Employer of Choice Award
Smales Farm Excellence in Environmental Management Award
ACC ThinkSafe Work Safety Award
North Shore City Council Excellence in Tourism Award
Chelsea Sugar Excellence in Exporting Award

Category winners become eligible for the 2004 Westpac Supreme Business Excellence Award.

Entries for the Awards close at 5pm on Thursday, June 17. The 12 category winners and the overall Westpac Supreme Business Excellence Award 2004 winner will be announced at a Gala Dinner at the Bruce Mason Centre in Takapuna on August 26. For further information email team@enterprisens.org.nz or visit www.enterprisens.org.nz/awards May 27, 2004

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