Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search


Reed Publishing Creative And Design Exporter Award

Reed Publishing (NZ) Ltd Creative And Design Exporter Of The Year

Reed Publishing (NZ) Ltd, a company that’s achieved outstanding international success with its Sails Literacy learning system for children, has won the New Zealand Creative and Design Exporter of the Year Award.

The Auckland company beat off competition from natural bath and bodycare manufacturer Linden Leaves and infant accessory designer and marketer Outlook Baby Shade to take top honours in the creative and design category of the 2004 New Zealand Trade and Enterprise Export Awards. Outlook Baby Shade received a Judges Commendation in recognition of its innovative approach and customer focus.

The Export Awards were announced in Auckland on 23 July. They are sponsored by DHL. Reed was one of eight category winners, with New Zealand’s largest coal producer Solid Energy New Zealand winning the Supreme Exporter of the Year Award.

The Export Awards’ judges commented on the strong leadership and entrepreneurial approach of the winners. They said Reed was a “stand out company” with impressive systems and structures.

“As an organisation it has a very clear idea of its direction and is delivering well into some tough markets. The company’s leaders have taken a proactive approach to designing the organisation - from strategic planning and innovative HR approaches to the development of performance standards focused on the customer.”

Reed has had enormous export growth in recent years to achieve a record $7.7 million in foreign exchange earnings in 2003. This was driven by the success of its Sails Literacy learning system for children, says Export Manager Tracey Strudley.

The 600-title system was developed for a global audience by New Zealand educationalists Jill Eggleton and the late Jo Windsor. It takes a child from learning to read through to reading to learn.

“Our business model for selling educational products is quite different to most of our competitors, as we market the system rather than a bag of books,” explains Ms Strudley.

Reed has established the Sails series in 14 countries including the USA, Australia, Canada, Ireland, Singapore and South Africa. It plans to take it all over the world to countries that have compatible teaching methods.

Ms Strudley says Reed’s competitive advantage is built upon innovative products and supporting systems.

© Scoop Media

Business Headlines | Sci-Tech Headlines


Scoop 3.0: How You Can Help Scoop’s Evolution

We have big plans for 2018 as we look to expand our public interest journalism coverage, upgrade our publishing infrastructure and offer even more valuable business tools to commercial users of Scoop. More>>

Statistics: Butter At Record $5.67/Block; High Vegetable Prices

Rising dairy prices have pushed food prices up 2.7 percent in the year to October 2017, Stats NZ said today. This followed a 3.0 percent increase in the year to September 2017. More>>


Science: New Research Finds Herbicides Cause Antibiotic Resistance

New University of Canterbury research confirms that the active ingredients of the commonly used herbicides, RoundUp, Kamba and 2,4-D (glyphosate, dicamba and 2,4-D, respectively), each alone cause antibiotic resistance at concentrations well below label application rates. More>>


CO2 And Water: Fonterra's Environment Plans

Federated Farmers support Fonterra’s bold push to get to zero emissions of CO2 on the manufacturing side of the Co-operative, both in New Zealand and across its global network. More>>


Fisheries: Decision To Delay Monitoring ‘Fatally Flawed’

Conservation group representatives say a decision by the new Minister of Fisheries, Stuart Nash, to delay implementation of camera monitoring of fishing efforts in New Zealand is ‘fatally flawed’. More>>


Kaikōura Quakes: One Year On

State Highway One and the railway were blocked by damage and slips and the Inland Road suffered significant damage. Farms, homes and businesses suffered building and land damage. Power and internet went down, drinking water systems, sewage systems and local roads were all badly affected... More>>


  • Bill Bennett on Tech