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Sunday Star-Times NZ’s Biggest-Selling Newspaper

Thursday 11th November 2004

Sunday Star-Times NZ’s Biggest-Selling Newspaper

The latest ABC audit has confirmed that the Sunday Star-Times has the biggest official circulation of any New Zealand newspaper.

The news was also positive for metropolitan daily newspapers in the Fairfax stable with The Press, Waikato Times and The Dominion Post all experiencing lifts in circulation.

Year-on-year figures to September 2004 show circulation for the Sunday Star-Times increased from 210,519 to 210,898. Circulation for The Sunday Star-Times’ sister publication The Sunday News remained steady at 114,849. The Dominion Post
increased to 98,229, The Press lifted to 90,828 and the Waikato Times reached 41,849.

Brian Evans, CEO of Fairfax New Zealand said the performance of the two Sunday and three metropolitan papers was very encouraging.

“The circulation figures for the Sunday Star-Times and Sunday News provide us with an extremely strong foundation as we enter a more competitive Sunday environment. It is also very good news for our advertisers. Through our two Sunday papers they can access a large audience right across the country – no other papers can deliver that.”

“The lifts in circulation for The Press, The Dominion Post and Waikato Times are a credit to the editors and their teams who are continually developing the papers to ensure they meet the needs of their readers and advertisers.”

ENDS

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