Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search


How We Will Shop Differently In 2005

How We Will Shop Differently In 2005

Corporations need to stay one step ahead of consumers all the time - they need to predict shopping trends and keep their products exciting if they want to build or continue success. The biggest growing factor influencing consumers in 2005 is corporate social responsibility (CSR). Although many consumers may still not know what this is – in brief its corporations using profits to improve our world and the more consumers demand corporate social responsibility the faster improvements will happen. CSR brings peace closer.

A New Zealand corporate social responsibility report published by Allison Toner of Niche Forecasting called ‘Buying a Piece of Peace from 2005’ teaches consumers about the power they have to demand CSR and gives executives and corporations a new view on the topic. The angle taken in the report adds a fresh edge to CSR. It’s a breath of fresh air to CSR as we know it - bringing enthusiasm and fun to the industry.

In the report you will get to see what some of New Zealand’s top corporations are currently doing for their corporate social responsibility and if they are being innovative enough - it’s very clear that they aren’t. Huge improvements will need to be made and the sooner NZ does that the sooner it can be world recognised for leading corporate social responsibility in our clean green image can transfer over to the corporate world.

CSR needs to step up in 2005 and Allison Toner of Niche Forecasting is paving the way for corporations to do that with a unique view and emphasis on brand reinforcing initiatives.

It’s a straight forward non technical approach that simplifies and clarifies what corporate social responsibility is. Download your copy from

© Scoop Media

Business Headlines | Sci-Tech Headlines


Watch This Space: Mahia Rocket Lab Launch Site Officially Opened

Economic Development Minster Steven Joyce today opened New Zealand’s first orbital launch site, Rocket Lab Launch Complex 1, on the Mahia Peninsula on the North Island’s east coast. More>>


Marketing Rocks!
Ig Nobel Award Winners Assess The Personality Of Rocks

A Massey University marketing lecturer has received the 2016 Ig Nobel Prize for economics for a research project that asked university students to describe the “brand personalities” of three rocks. More>>


Nurofen Promotion: Reckitt Benckiser To Plead Guilty To Misleading Ads

Reckitt Benckiser (New Zealand) intends to plead guilty to charges of misleading consumers over the way it promoted a range of Nurofen products, the Commerce Commission says. More>>


Half A Billion Accounts, Including Xtra: Yahoo Confirms Huge Data Breach

The account information may have included names, email addresses, telephone numbers, dates of birth, hashed passwords (the vast majority with bcrypt) and, in some cases, encrypted or unencrypted security questions and answers. More>>


Rural Branches: Westpac To Close 19 Branches, ANZ Looks At 7

Westpac confirms it will close nineteen branches across the country; ANZ closes its Ngaruawahia branch and is consulting on plans to close six more branches; The bank workers union says many of its members are nervous about their futures and asking ... More>>

Interest Rates: RBNZ's Wheeler Keeps OCR At 2%

Reserve Bank governor Graeme Wheeler kept the official cash rate at 2 percent and said more easing will be needed to get inflation back within the target band. More>>


Get More From Scoop

Search Scoop  
Powered by Vodafone
NZ independent news