Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

Fairfax Newspapers Deliver Solid Performance

Fairfax Newspapers Deliver Solid Performance in Latest Audit

The latest Audit Bureau of Circulation (ABC) results confirm the strength of the country’s largest publishing company, Fairfax New Zealand, with steady year on year results from its stable of newspapers.

Fairfax was particularly pleased with the results for its Sunday newspapers in the six month period to March 31 2005.

Despite the introduction of a competitor, the Sunday Star-Times remains a firm favourite with readers, with a circulation of 203,647 (-2.6%). The Sunday News recorded a circulation of 101,279 (-8.6%).

Peter O’Hara, Fairfax New Zealand editor-in-chief, said: “Sunday is now the most competitive newspaper market in the country and with a new competitor some loss of circulation in this audit period was only to be expected. However we are delighted that our result across the two titles confirms our leadership position on Sundays.

“The Sunday Star-Times is very much a favourite of both readers and advertisers, as has been proven through this period. Likewise the Sunday News maintains a loyal customer base throughout the country, and they are enjoying a number of editorial initiatives.

“As New Zealand’s only truly national newspapers, both the Sunday Star-Times and the Sunday News continue to offer advertisers unrivalled national reach.”

Fairfax daily newspapers (>25,000) have stable circulations. The Press’ circulation is 92,458 (+0.02%), The Southland Times’ is 29,567 (+0.03%), the Taranaki Daily News’ is 26,754 (+0.02%) and the Waikato Times’ is 41,017 (+0.02%).

The Dominion Post has settled at a circulation of 98,232 (-0.9%) which is in keeping with expectations after promotions following its launch boosted circulation in previous audits.

“This is a positive performance, particularly when compared with the overall trend of major daily newspapers and shows the ongoing customer loyalty toward these mastheads,’’ Peter O’Hara said.

In the daily newspaper (<25,000) category Fairfax newspapers again remained very stable with the award-winning Manawatu Standard** recording a circulation of 20,576 (+0.05%), The Nelson Mail 18,437 (+0.07%), The Timaru Herald 14,335 (+0.04%) and The Marlborough Express 10,362 (+0.64%).

Ends.

Source: ABC Audited Circulation, 6 months to 31 March 2005 (>25,000)
ABC Audited Circulation, 12 months to 31 March 2005 (<25,000)
** Newspaper of the Year, under 25,000, Qantas Media Awards 2004

© Scoop Media

 
 
 
Business Headlines | Sci-Tech Headlines

 

Media Mega Merger: StuffMe Hearing Argues Over Moveable Feast

New Zealand's two largest news publishers are appealing against the Commerce Commission's rejection of the proposal to merge their operations. More>>

Elsewhere:


Approval: Northern Corridor Decision Released

The approval gives the green light to construction of the last link of Auckland’s Western Ring Route, providing an alternative route from South Auckland to the North Shore. More>>

ALSO:


Crown Accounts: $4.1 Billion Surplus

The New Zealand Government has achieved its third fiscal surplus in a row with the Crown accounts for the year ended 30 June 2017 showing an OBEGAL surplus of $4.1 billion, $2.2 billion stronger than last year, Finance Minister Steven Joyce says. More>>

ALSO:

Mycoplasma Bovis: One New Property Tests Positive

The newly identified property... was already under a Restricted Place notice under the Biosecurity Act. More>>

Accounting Scandal: Suspension Of Fuji Xerox From All-Of-Government Contract

General Manager of New Zealand Government Procurement John Ivil says, “FXNZ has been formally suspended from the Print Technology and Associated Services (PTAS) contract and terminated from the Office Supplies contract.” More>>