Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search


Air Passengers Have Birds Eye View of Billboard

Aircraft Passengers Have Birds Eye View of New Zealand's Biggest 'Painted Paddock' Billboard

AUCKLAND, New Zealand, 26 May 2005

People flying in and out of Auckland Airport will be able to view what is believed to be New Zealand's biggest painted billboard – a 100 metre square 'billboard in a paddock,' which has been commissioned by Ford in support of the All Blacks upcoming battle with The Lions.

The billboard – which is the length of a rugby field, and almost twice as wide - aims to instill national pride in New Zealanders, whilst welcoming The Lions and the Barmy Army supporters to our territory.

Both aircraft passengers and The Lions alike will be under no illusions they have arrived in Ford and All Black land as the painted paddock comes into view. The billboard sports an All Black logo, a Ford oval and the words 'This is our Territory.'

Ford has been a supporter of New Zealand Rugby for more than a decade, and the paddock billboard represents the beginning of an exciting Ford campaign which will invite supporters to show their patriotic pride and passion.

The paddock filling billboard took a day and a half for four men to paint, and might just be visible from space – although no one has been able to verify this claim as yet.


Ford Motor Company, a global automotive industry leader based in Dearborn, Mich., manufactures and distributes automobiles in 200 markets across six continents. With nearly 325,000 employees and 110 plants worldwide, the company’s core and affiliated automotive brands include Aston Martin, Ford, Jaguar, Land Rover, Lincoln, Mazda, Mercury and Volvo. Its automotive-related services include Ford Motor Credit Company and Hertz. For more information regarding Ford's products, please visit

Go to for news releases and high-resolution photographs.

© Scoop Media

Business Headlines | Sci-Tech Headlines


ScoopPro: Helping The Education Sector Get More Out Of Scoop

The ScoopPro professional license includes a suite of useful information tools for professional users of Scoop including some specifically for those in the education sector to make your Scoop experience better. More>>

Big Tax Bill Due: Destiny Church Charities Deregistered

The independent Charities Registration Board has decided to remove Destiny International Trust and Te Hahi o Nga Matamua Holdings Limited from the Charities Register on 20 December 2017 because of the charities’ persistent failure to meet their annual return obligations. More>>

57 Million Users' Data: Uber Breach "Utterly Preventatable"

Cybersecurity leader Centrify says the Uber data breach of 57 million customer and driver records - which the ride-hailing company hid for more than a year - was “utterly preventable”. More>>

Scoop 3.0: How You Can Help Scoop’s Evolution

We have big plans for 2018 as we look to expand our public interest journalism coverage, upgrade our publishing infrastructure and offer even more valuable business tools to commercial users of Scoop. More>>

Having A Cow? Dairy Product Prices Slide For Fourth Straight Auction

Dairy product prices fell at the Global Dairy Trade auction, retreating for the fourth straight auction amid signs of increased production... Whole milk powder fell 2.7 percent to US$2,778 a tonne. More>>


Statistics: Butter At Record $5.67/Block; High Vegetable Prices

Rising dairy prices have pushed food prices up 2.7 percent in the year to October 2017, Stats NZ said today. This followed a 3.0 percent increase in the year to September 2017. More>>


Science: New Research Finds Herbicides Cause Antibiotic Resistance

New University of Canterbury research confirms that the active ingredients of the commonly used herbicides, RoundUp, Kamba and 2,4-D (glyphosate, dicamba and 2,4-D, respectively), each alone cause antibiotic resistance at concentrations well below label application rates. More>>


  • Bill Bennett on Tech