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Kiwi grocery shoppers reap the rewards

June 2, 2005

Kiwi grocery shoppers reap the rewards

Progressive Enterprises (PEL) is celebrating the second birthday of its Foodtown Woolworths onecard and customers are enjoying the benefits.

In the last two years shoppers nationwide have received more than $19 million worth of onecard rewards. To mark the success, Foodtown and Woolworths customers will have the opportunity to win big during the onecard birthday month (June 6 to July 3).

Every time customers use their onecard during the four-week birthday celebration they will go in the draw to win two new Peugeot cars, collectively worth more than $85,000.

Customers will also have access to more than 4,000 onecard specials in Foodtown and Woolworths supermarkets.

PEL managing director Richard Umbers says customers are enjoying the benefits that the Foodtown Woolworths onecard provides.

"When we launched onecard in May 2003 our aim was to offer our customers 'bigger savings and better rewards'. We've definitely delivered on that promise.

"In the last year alone we have rewarded onecard customers with more than $11.6 million in grocery vouchers and we think that's worth celebrating.

"We believe it's fundamental to offer our customers rewards they can use, and everybody needs groceries."

Foodtown Woolworths onecard rewards customers with grocery cash vouchers, more than 2,500 instant in-store savings every week, plus other special promotions. There are currently more than 1.5 million onecards on issue nation-wide.

About Foodtown Woolworths onecard: Promising 'bigger savings and better rewards' the Foodtown Woolworths onecard was launched by Progressive Enterprises Ltd in May 2003. Cardholders receive discounted prices on more than 2,500 items every week (4,000 during birthday celebrations between June 6 and July 3, 2005) in every Foodtown and Woolworths supermarket.

Customers also accumulate points at the rate of one point for every whole $10 spent in a single transaction. Points are redeemed for additional rewards such as grocery cash vouchers and bonus product offers. Rewards are distributed three times a year in January, May and September. onecard holders can check their points balance at


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