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Jasons Travel Media Limited IPO Prospectus

Jasons Travel Media Limited announces that it has registered a prospectus in support of the offer of shares

Media company Jasons Travel Media Limited announces its initial public offering of new shares.

Jasons is seeking to raise $3,600,000 through the offer of 7,200,000 new ordinary shares at an issue price of $0.50 cents per share and aims to list on the NZAX.

Jasons is offering an opportunity to invest in a long established progressive media business specialising in tourism – one of the region’s most dynamic growth industries.

Jasons presents information to travellers on the web and in print.

Jasons has over 5,800 tourism firms as its customers and reaches more than 12 million travellers a year with its print and web information. Jasons has built a position as a market critical media channel between domestic and overseas travellers and tourism businesses.

The Company has been an innovator throughout its history. Jasons has carefully planned and implemented an aggressive growth strategy. This has included a very significant investment in staff, new products, technology and distribution channels. The Company has emerged as a leading edge, dual media publisher.

Jasons Travel Media began in 1967 as an entrepreneurial small media enterprise started by John Sandford. Until now the company has remained under private ownership.

The Sandford family is retaining a significant shareholding in the Company and will continue its involvement in the strategic direction of Jasons through John Sandford’s executive role.

This share offer is a unique opportunity to participate in the future growth and development of a New Zealand media company operating in a dynamic industry. At 50cents the shares are selling at an EBITDA multiple of six, a normalised price earning multiple of 12.0 and offer investors a 9% gross dividend yield.

The prospectus was registered on Friday 3 June. The lead manager is Giffney and Jones. The issue is fully underwritten.

For more on Jasons please visit: www.jasons.com/about

Application has been made to NZX for permission to list the ordinary shares of the Company (including prospectus) on the NZAX. All requirements of NZX relating thereto that can be completed on or before the date of this prospectus has duly complied with. However NZX accepts no responsibility for any statement in this prospectus or advertisement.

ENDS

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