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Girls get groovy with winter fashion

News release
Monday, 27 June 2005

Girls get groovy with winter fashion

Girls can get into the blue jean groove with the Blue Belle fashion collection from the mary-kateandashley brand this winter!

Cool graphics, diamantes and frayed edge details are incorporated into the collection, featuring denim zipped jacket, boot cut jeans and a mini skirt.

Also included in the range are two long-sleeved jumpers in both white and pale blue so girls look great through the cooler months.

"The new Blue Belle collection reflects current fashion trends and is designed to appeal to both girls and their parents while ensuring the items are affordable," says Judy Swartz Executive Vice President, Fashion and Executive Designer for the mary-kateandashley brand.

Swartz works with Mary-Kate Olsen and Ashley Olsen to ensure their style and design ideas shine through.

"Mary-Kate, Ashley, our design team and I are involved in all stages of preparing fashion collections to ensure each range is of a consistent high standard," says Swartz.

The Blue Belle fashion collection from the mary-kateandashley brand is available from the end of June at selected The Warehouse stores nation-wide in sizes 8 to 14 with items priced from $24.99.

The mary-kateandashley brand fashion and lifestyle categories at The Warehouse include 'tween outerwear and activewear, hats, bags, jewellery, sunglasses, watches, stationery, posters, books, calendars, fashion dolls, videos / DVDs, music CDs, videogames and more!

Issued for Dualstar Entertainment Group by Pead PR

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