Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search


NZWW increases readership; remains #1

March 1, 2006

NZWW increases readership; remains #1

The New Zealand Woman's Weekly has confirmed its position as New Zealand's most read magazine.

Nielsen Research survey figures released today show the Woman's Weekly's readership has increased by 3.8 percent year-on-year to 958,000. This is the largest readership figure of any publication in New Zealand.

CEO/Publisher Rick Neville said with readership closing in on the million mark, the Woman's Weekly was in an unparalleled position to reach, inform and entertain New Zealanders.

"This iconic title, now 74-years young, enjoys wonderful support from its readers, each week touching their lives with celebrity news and gossip, heart-warming stories about real New Zealand women, and creative and entertaining columns and features on food, fashion and lifestyle issues."

Mr Neville said as well as the push towards one million readers, the latest readership survey showed a strong lift of 5.4 percent among women aged 25 to 39.

"This proves the title has moved with the times and appeals to New Zealand women in every age group."

APN's new acquisition, the teen title Creme magazine, showed outstanding growth in the latest survey period with readership increasing 50 percent year-on-year to 117,000. The survey also recorded the magazine's increasing popularity with 31 percent of readers falling in the 15 to 17 age group.

"Our journalists have done an outstanding job of improving Creme which is being reflected in soaring newsstand and subscription sales and fast-growing readership," said Mr Neville.
About APN New Zealand

APN News & Media is a successful broad-based media company that publishes New Zealand's leading metropolitan daily newspaper, The New Zealand Herald as well as the Herald on Sunday and the community magazine, The Aucklander.

APN also publishes nine daily newspapers outside Auckland, including the Bay of Plenty Times, Hawke's Bay Today, Rotorua Daily Post, Wairarapa Times-Age, Wanganui Chronicle, the Northern Advocate and the community newspaper the Christchurch Star.

NZ Magazines, also a division of APN National Publishing owns an expanding range of magazine titles, including New Zealand Woman's Weekly, The New Zealand Listener and Creme magazine.


© Scoop Media

Business Headlines | Sci-Tech Headlines


Nurofen Promotion: Reckitt Benckiser To Plead Guilty To Misleading Ads

Reckitt Benckiser (New Zealand) intends to plead guilty to charges of misleading consumers over the way it promoted a range of Nurofen products, the Commerce Commission says. More>>


Half A Billion Accounts: Yahoo Confirms Huge Data Breach

The account information may have included names, email addresses, telephone numbers, dates of birth, hashed passwords (the vast majority with bcrypt) and, in some cases, encrypted or unencrypted security questions and answers. More>>

Rural Branches: Westpac To Close 19 Branches, ANZ Looks At 7

Westpac confirms it will close nineteen branches across the country; ANZ closes its Ngaruawahia branch and is consulting on plans to close six more branches; The bank workers union says many of its members are nervous about their futures and asking ... More>>

Interest Rates: RBNZ's Wheeler Keeps OCR At 2%

Reserve Bank governor Graeme Wheeler kept the official cash rate at 2 percent and said more easing will be needed to get inflation back within the target band. More>>


Half Full: Fonterra Raises Forecast Payout As Global Supply Shrinks

Fonterra Cooperative Group, the dairy processor which will announce annual earnings tomorrow, hiked its forecast payout to farmers by 50 cents per kilogram of milk solids as global supply continues to decline, helping prop up dairy prices. More>>



Meat Trade: Silver Fern Farms Gets Green Light For Shanghai Maling Deal

The government has given the green light for China's Shanghai Maling Aquarius to acquire half of Silver Fern Farms, New Zealand's biggest meat company, with ministers satisfied it will deliver "substantial and identifiable benefit". More>>


Get More From Scoop

Search Scoop  
Powered by Vodafone
NZ independent news