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Driving School Encourages Drivers To Slow Down

IMMEDIATE RELEASE

Leading Ford Driving School Encourages Drivers To Slow Down To Save Auckland,

New Zealand, 1 June 2006

New Zealand's premiere driver training programme, the Ford Advanced Drivers School, has urged drivers to slow down to save money in their fuel bill.

"As petrol prices continue to increase, we are finding participants on our courses are increasingly interested in how the safe driving techniques we teach can not only prevent accidents, but also save money at the pump," said John Brown, Managing Director, Ford Advanced Drivers School.

Ford of Germany has put more than 8000 Germans through its eco-driving program and has found maintaining a steady speed, accelerating and decelerating smoothly, and avoiding weaving in and out of traffic and accelerating between lights can cut fuel consumption by a quarter.

Teaching similar eco-driving techniques to those used by their German counterparts, Ford Advanced Drivers School also coaches drivers in key defensive driving principles including emergency braking techniques, skid avoidance, cornering skills, and the effect of tyre and vehicle maintenance on a car's performance.

Ford has been the main supporter of the Advanced Driver's School since its formation in 1987, and has been the key supplier of vehicles which have helped thousands of people learn and improve on safe driving techniques and habits.

"We have trained upwards of 35,000 people over the past 19 years, and currently train more than 3000 drivers annually. We offer driver education at sixteen locations nationwide, and have trained individual drivers and corporate groups as well as teaching the finer points of driving to Ministers of the Crown and the All Blacks."

"Motorists only have one chance to react when put in a potential accident situation. It's important that people learn what to do and how to do it to and give themselves an increased chance of accident avoidance," said Mr Brown.

ENDS

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