Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search


Retail competition sends message to Sylvia Park

Newmarket Business Association

Wednesday 7 June 2006

Retail competition sends message to Sylvia Park

Auckland’s premier shopping district, Newmarket, has wished Sylvia Park all the best ahead of the Mt Wellington mega-mall’s opening day - tomorrow.

Today the Newmarket Business Association sent a bouquet of flowers and its best wishes to Sylvia Park’s owner and operator, Kiwi Income Property Trust.

“Sylvia Park is a welcome addition to Auckland’s retail offering. We encourage everyone to go and have a look,” said Cameron Brewer – head of the Newmarket Business Association today.

“Retail spending in New Zealand has been increasing at a rate of about five percent every year for the last five years. The retail industry is worth $57 billion to our economy annually. There’s plenty of room for a New Zealand owned and operated mega-mall.

“Having said that, retailing is not all roses as we head into another uncertain winter. However it’s all about finding one’s niche. Sylvia Park is strategically well located - in striking distance of the region’s fast growing south-eastern precinct. Its main competition, nearby Botany Downs, has got to be worried. Those who like Botany Downs will like the look of Sylvia Park.

“Newmarket’s not losing any sleep over Sylvia Park simply because we offer a very different product. We have not spent one dollar on trying to counter Sylvia Park’s mega marketing campaign. Our greatest asset is that we’re home to some of the country’s leading flagship fashion stores and can offer a real on-the-street bustling shopping experience.

“Retailing is a tough game but all the statistics show that each year the pie continues to get bigger. Further, the New Zealand shopping market is increasingly sophisticated and multi-layered. Gone are the days when a mall would open and those on the strip would throw brickbats. Giving bouquets feels much better,” said Mr Brewer

Nearly 40 new stores will open in Newmarket over the next four months, with Westfield’s redevelopment of Nuffield Street and Newcrest Group’s new retail complex next to the Shoe Sheriff on Broadway.


© Scoop Media

Business Headlines | Sci-Tech Headlines


Onetai Station: Overseas Investment Office Puts Ceol & Muir On Notice

The Overseas Investment Office (OIO) has issued a formal warning to Ceol & Muir and its owners, Argentinian brothers Rafael and Federico Grozovsky, for failing to provide complete and accurate information when they applied to buy Onetai Station in 2013. More>>


Tomorrow, The UN: Feds President Takes Reins At World Farming Body

Federated Farmers president Dr William Rolleston has been appointed acting president of the World Farmers’ Organisation (WFO) at a meeting in Geneva overnight. More>>


I Sing The Highway Electric: Charge Net NZ To Connect New Zealand

BMW is turning Middle Earth electric after today announcing a substantial contribution to the charging network Charge Net NZ. This landmark partnership will enable Kiwis to drive their electric vehicles (EVs) right across New Zealand through the installation of a fast charging highway stretching from Kaitaia to Invercargill. More>>


Watch This Space: Mahia Rocket Lab Launch Site Officially Opened

Economic Development Minster Steven Joyce today opened New Zealand’s first orbital launch site, Rocket Lab Launch Complex 1, on the Mahia Peninsula on the North Island’s east coast. More>>


Marketing Rocks!
Ig Nobel Award Winners Assess The Personality Of Rocks

A Massey University marketing lecturer has received the 2016 Ig Nobel Prize for economics for a research project that asked university students to describe the “brand personalities” of three rocks. More>>


Nurofen Promotion: Reckitt Benckiser To Plead Guilty To Misleading Ads

Reckitt Benckiser (New Zealand) intends to plead guilty to charges of misleading consumers over the way it promoted a range of Nurofen products, the Commerce Commission says. More>>


Get More From Scoop

Search Scoop  
Powered by Vodafone
NZ independent news