Student Creative Newspaper Advertising Awards

Winner of Student Creative Newspaper Advertising Awards

The Newspaper Advertising Bureau is delighted to announce the winners and finalists of the Student Creative Newspaper Advertising Awards, which saw almost 100 entries from advertising students of Auckland University of Technology (AUT), Media Design School (Axis Adschool), and Massey University (Wellington).

Winner - Biljana Madzunarov and Melissa Brooks, AUT

Runner-Up - Livia Lima and Olivia Coote, AUT

Finalist - Rebekah Foote & Raymond McKay, AUT

Finalist - Miho Tanaka & Tamryn Bamgarten, Axis Adschool

Finalist - Genevieve Bannett and Rachel Jamieson, Axis Adschool

Finalist - Jamie Foote and Rob McDowell, AUT

Highly Commended for Craft:

Art Direction - Jeton Morina, Axis Adschool

Art Direction - Olivia Wagner and Helena Karlbom, AUT

Copywriting - Tim Howman and Bex Radford, AUT

Copywriting - Anna Coe and Sarah Connell, AUT

The brief called for students to produce a mainstream retail newspaper ad campaign in a creative way, and the winner receives tickets to a special creative function.

A second optional brief gave students the chance to win $500 by producing a tactical newspaper ad within 48 hours. The winner was Alice Lee of Axis Adschool whose compelling ad cleverly tied together the World Cup with Amnesty International Stop Violence Against Women.

This year’s judges included Stu Yorston (General Manager of Marketing, The Warehouse), Kim Ellison (Creative Director Retail, Ogilvy), Vaughn Davis (Creative Director Retail, Y&R), Chris Swift (Deputy Creative Director, TBWA/Whybin) and Tony Bradbourne (Senior Creative).

The high standard of work and fresh thinking toward retail advertising impressed the judges, with them agreeing that they would run some of the work tomorrow.

All finalists along with the winning work will be sponsored into the Singapore Crowbar Awards and Australasian Young Gun Awards. All work will be displayed at the Axis Awards in the foyer of Sky City on June 30 th .

Winning entries will also be available shortly for viewing on See... www.nabs.co.nz .

Ends

© Scoop Media