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Race on for schools competition

Race on for schools competition

With only four weeks to go in the national Shop For Your School campaign the race is on to be named the winning school at Westfield shopping centres across the country [1].

Schools have the chance to win over $665,000 worth of technology prizes at nine participating Westfield centres. They include Apple iBooks, software and Canon digital and video cameras.

Friends and family of primary and intermediate schools throughout New Zealand are encouraged to register for their favourite school at their local Westfield Shopping Centre. By taking their shopping receipts to a collection point in the centre shoppers earn points for their school.

The Westfield Shop For Your School campaign runs from July 17 to September 17, 2006. At the conclusion, prizes are awarded on a points-per-student basis to make the competition fair and equitable to all schools participating.

Schools also have the opportunity to win extra points during bonus day periods, of which there are five during the campaign.

Kids also have the chance to get on the goggle box with TV3 Show Sticky TV filming an episode at one school.

Shoppers can win too! There are 27 iPod Nanos and nine 30Gig iPods up for grabs too when shoppers register points for their favourite schools.

The Westfield Shop for Your School campaign is in its fourth year. Over the years, simply by doing their everyday shopping at a Westfield centre, Kiwis will have helped hundreds of thousands of primary and intermediate students gain access to more than $2.2 million of educational resources.

“We all love a little extra value when we do our shopping,” says Westfield New Zealand National Marketing and Communications Manager, Linda Trainer. “So to be able to donate that bonus to a good cause makes it doubly rewarding.”

Last year more than 280 schools, nearly 90,000 students and 21,000 New Zealand shoppers took part. This year 353 schools are participating with some 110,000 students.

In 2006 the prize pool has been boosted by nearly $100,000 and the programme restructured to include two categories – schools with up to 300 students and those with 301 or more.


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