Major Travel Company To Adopt .Travel Domain
Media Release 7 September 2006
NZ's First Major Corporate Travel Company To Adopt .Travel Domain
Corporate travel and expense management specialist FCm Travel Solutions is set to be the first major corporate travel company in New Zealand to adopt the new .travel domain.
FCm’s entire network of partners across Asia Pacific, Europe, the Middle East, Africa and the Americas, will be involved in the changeover to fcm.travel, with partners in some countries already implementing the new domain name.
FCm Travel Solutions general manager Christian Casbolt was excited about the change.
“This shift to fcm.travel will establish a travel space online that we can genuinely call our own. The sooner we can make the transition the more time it will give the market to get used to, and tap into this space for anything they need to know about our business.
“All our offices around the world FCm business will move across to the new domain name and adopt new email addresses that will take on a similar format. We will have only one domain registered, so our communications and branding will become more globally unified.”
Mr Casbolt said the change was being implemented primarily for the benefit of FCm Travel Solutions’ clients.
“It makes better sense for our clients. In addition to the fact that all FCm offices will ultimately operate under the same domain name, it provides greater assurance to our clients that any FCm office is a bona fide part of our business.
“It will also allow for stronger Internet branding, and enable us to better promote our services within our own industry space.”
As a result of the change, FCm Travel Solutions’ individual country websites will all feature fcm.travel, preceded by their country initials. For example:
à New Zealand www.nz.fcm.travel à UK www.uk.fcm.travel à Azerbaijan www.az.fcm.travel
The roll-out of FCm’s new domain name will be implemented throughout 2006 and 2007. All existing country domains will remain operational for another two years, redirecting site visitors to fcm.travel and relevant country domains.