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Lap Up The Luxury With Singapore Airlines

28 November 2006

Lap Up The Luxury With Singapore Airlines

Experience the difference on Singapore Airlines’ new First Class with Italian designer Salvatore Ferragamo. The design house, in partnership with Singapore Airlines, has specially created the carrier’s new First Class amenity kit.

The luxurious inflight essentials highlight Salvatore Ferragamo’s luminous signature fragrance, Incanto, a captivating floral and woody scent with fruity undertones.

This is the first time Salvatore Ferragamo toiletries are showcased onboard an airline.

The ladies’ set features the signature Incanto eau de parfum along with lip balm, body lotion and hand cream from Ferragamo’s newest line, Tuscan Soul. The items are presented in an exclusive travel bag swathed in seductive deep red.

The men’s set contains the Incanto Homme eau de toilette and aftershave, together with a Tuscan Soul scented lip balm and hand cream in a classic dark brown signature travel bag.

These exclusive amenity kits will be available for First Class customers travelling on the airline’s long haul routes. Some of these amenities will also be made available in the First Class restrooms onboard.

The collaboration between Singapore Airlines and Salvatore Ferragamo is made possible by deSter, the leading creator and provider of on-board services and products.

The new range of First Class amenities are part of the Singapore Airlines’ recently unveiled new generation cabin products. The latest range includes the industry’s largest First and Business Class seats and a revamped KrisWorld, Singapore Airlines renowned inflight entertainment system, featuring over 1000 entertainment options and a suite of office applications.

The new cabin products will debut on the Boeing B777-300ER (extended range) and subsequently on the Airbus A380. The B777-300ER will operate its maiden flight to Paris on 5th December and subsequently Hong Kong, Barcelona, Milan and Zurich, also in the same month.

The Airline has 19 B777-300ERs on firm order, 10 of which will join its fleet by the middle of 2007.


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