Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


New Zealand’s Top Tourist Highlights Recognised

Pictures of this afternoon's event, attended by Rt Hon Helen Clark, Prime Minister and CEO Auckland Airport Don Huse, will be available by 6pm on www.arrival.co.nz/awards


Media Release
Embargoed until 4.00 p.m. Wednesday 4 July 2007

New Zealand’s Top Tourist Highlights Recognised

The Warehouse, SKYCITY, and Speights were recognised among New Zealand’s top tourism highlights today [4 July], at the inaugural Arrival Magazine Traveller’s Choice awards, held at the New Zealand Trade Centre in Auckland.

In the Favourite Retailer category the top honour, presented by Rt Hon Helen Clark, Prime Minister, went to The Warehouse, while Montana and Speights were awarded Favourite Wine and Beer respectively. Auckland’s Favourite Attraction/Activity was deemed to be SKYCITY, the Zorb© in Rotorua was named Favourite Attraction/Activity outside of Auckland, and Auckland was named Favourite Region.

The winners were determined by a survey of more than 2000 overseas visitors from 80 countries carried out by Arrival magazine – a magazine that showcases the best of New Zealand to overseas visitors.

Arrival Magazine Publisher Mike Taillie said he found some of the results of the survey quite surprising.

“While the Warehouse is a household name, we wouldn’t have expected travellers to name it as their favourite place to shop in New Zealand,” Mike said.

“We also found that some regions were performing better than some of our major tourist cities. For example, Taupo was rated higher than Wellington.”

Mike said another important finding of the survey was the lack of brand recognition for some of New Zealand’s favourite tourist attractions.

“While many people said their favourite activity was, for example, bungy jumping, or Waitomo Caves, few mentioned brands associated with these activities, meaning that we couldn’t identify which operator was involved.

“More than 50 per cent of overseas visitors have been to New Zealand before so brand recognition is hugely important for tourism operators in order to ensure repeat business and recommendations to other travellers. Mentioning that someone ‘must go whale watching’ as opposed to ‘must go whale watching in Kaikoura,’ makes a critical difference.”

Mike said the important thing about the Traveller’s Choice awards is that they are determined by overseas visitors, and not by the tourism industry itself.

“International visitors spend $8.3 billion annually in New Zealand, so understanding their behaviours and opinions is critical to our economy.

“We hope that these awards will continue to give us essential insight into New Zealand tourism into the future.”


FULL LIST OF WINNERS

Favourite Retailer

WINNER:
The Warehouse

FINALISTS:
Farmers
Pak’ n Save
Victoria Park Market
New World

Favourite Wine

WINNER:
Montana

FINALISTS:
Church Road
Oyster Bay
Waitiri Creek
Oyster Bay

Favourite Beer

WINNER:
Speight’s

FINALISTS:
Tui
Lion Red
Steinlager
Monteiths

Favourite Attraction - Auckland

WINNER:
SKYCITY

FINALISTS:
Kelly Tarltons
Auckland Museum

Favourite Attraction – North Island

WINNER:
Zorb Rotorua

FINALISTS:
Te Papa
Te Puia
Waiotapu
Huka Jet

Favourite Attraction - South Island

WINNER:
Whale Watch Kaikoura

FINALIST:
Shotover Jet

Favourite Region

WINNER:
Auckland

FINALISTS
Rotorua
Queenstown
Christchurch
Taupo


ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Future Brighter Money: RBNZ Releases New Bank Note Designs

New Zealand’s banknotes are getting brighter and better, with the Reserve Bank today unveiling more vibrant and secure banknote designs which will progressively enter circulation later next year. More>>

ALSO:

Commerce: Supermarket Inquiry Finds No Breaches By Countdown

The Commerce Commission inquiry into anti-competitive behaviour by Countdown supermarkets, alleged by former Labour Party MP Shane Jones, has found nothing to warrant prosecution, although it warns supermarkets to take care in the way they communicate... More>>

ALSO:

Crown Accounts: English Flags ‘Challenge’ To Budget Surplus

Finance Minister Bill English is warning next month’s half yearly fiscal and economic update from the Treasury may not forecast a budget surplus, saying that returning the government’s accounts to surplus in 2015 will be “a challenge”, given the decline in commodity prices and weak global inflation. More>>

ALSO:

March 2015: Netflix To Launch In Australia And New Zealand

World’s Leading Internet Television Network to Offer Original Series, Movies, Documentaries, Stand-Up Comedy Specials and TV Shows for Low Monthly Price More>>

ALSO:

Price Of Cheese (Is Up): Dairy Product Prices Fall To Five-Year Low

Dairy product prices fell in the latest GlobalDairyTrade auction to the lowest level in more than five years, led by declines in rennet casein and skim milk powder. More>>

ALSO:

Gordon Campbell: On The Australians Scoring Trade Points Against Us With The Chinese

It hasn’t been a great year for Trade Minister Tim Groser... To top it off, Australia has just signed a FTA with China that has far better provisions on dairy exports than what New Zealand currently enjoys in our own FTA with China. More>>

ALSO:

Iwi & Local Consultation: Oil And Gas Block Offer 2015 Begins

Energy and Resources Minister Simon Bridges today announced the start of the Block Offer 2015 process for awarding oil and gas exploration permits. More>>

Industrial Action: Stats NZ Throwing Public Money Away Duplicating Data

The Public Service Association (PSA) says Statistics NZ are throwing money away by collecting the same data twice for official statistics such as the Consumer Price Index... As part of the ongoing industrial action, field interviewers who are PSA members are continuing to collect data, but are not sending it through to Statistics NZ. More>>

ALSO:

Other Stats:

Space: Rosetta's 'Philae' Makes Historic First Landing On A Comet

After more than a decade traveling through space, a robotic lander built by the European Space Agency has made the first-ever soft landing of a spacecraft on a comet. More>>

ALSO:

Get More From Scoop

 
 
Standards New Zealand

Standards New Zealand
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news