Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


New Zealand’s Top Tourist Highlights Recognised

Pictures of this afternoon's event, attended by Rt Hon Helen Clark, Prime Minister and CEO Auckland Airport Don Huse, will be available by 6pm on www.arrival.co.nz/awards


Media Release
Embargoed until 4.00 p.m. Wednesday 4 July 2007

New Zealand’s Top Tourist Highlights Recognised

The Warehouse, SKYCITY, and Speights were recognised among New Zealand’s top tourism highlights today [4 July], at the inaugural Arrival Magazine Traveller’s Choice awards, held at the New Zealand Trade Centre in Auckland.

In the Favourite Retailer category the top honour, presented by Rt Hon Helen Clark, Prime Minister, went to The Warehouse, while Montana and Speights were awarded Favourite Wine and Beer respectively. Auckland’s Favourite Attraction/Activity was deemed to be SKYCITY, the Zorb© in Rotorua was named Favourite Attraction/Activity outside of Auckland, and Auckland was named Favourite Region.

The winners were determined by a survey of more than 2000 overseas visitors from 80 countries carried out by Arrival magazine – a magazine that showcases the best of New Zealand to overseas visitors.

Arrival Magazine Publisher Mike Taillie said he found some of the results of the survey quite surprising.

“While the Warehouse is a household name, we wouldn’t have expected travellers to name it as their favourite place to shop in New Zealand,” Mike said.

“We also found that some regions were performing better than some of our major tourist cities. For example, Taupo was rated higher than Wellington.”

Mike said another important finding of the survey was the lack of brand recognition for some of New Zealand’s favourite tourist attractions.

“While many people said their favourite activity was, for example, bungy jumping, or Waitomo Caves, few mentioned brands associated with these activities, meaning that we couldn’t identify which operator was involved.

“More than 50 per cent of overseas visitors have been to New Zealand before so brand recognition is hugely important for tourism operators in order to ensure repeat business and recommendations to other travellers. Mentioning that someone ‘must go whale watching’ as opposed to ‘must go whale watching in Kaikoura,’ makes a critical difference.”

Mike said the important thing about the Traveller’s Choice awards is that they are determined by overseas visitors, and not by the tourism industry itself.

“International visitors spend $8.3 billion annually in New Zealand, so understanding their behaviours and opinions is critical to our economy.

“We hope that these awards will continue to give us essential insight into New Zealand tourism into the future.”


FULL LIST OF WINNERS

Favourite Retailer

WINNER:
The Warehouse

FINALISTS:
Farmers
Pak’ n Save
Victoria Park Market
New World

Favourite Wine

WINNER:
Montana

FINALISTS:
Church Road
Oyster Bay
Waitiri Creek
Oyster Bay

Favourite Beer

WINNER:
Speight’s

FINALISTS:
Tui
Lion Red
Steinlager
Monteiths

Favourite Attraction - Auckland

WINNER:
SKYCITY

FINALISTS:
Kelly Tarltons
Auckland Museum

Favourite Attraction – North Island

WINNER:
Zorb Rotorua

FINALISTS:
Te Papa
Te Puia
Waiotapu
Huka Jet

Favourite Attraction - South Island

WINNER:
Whale Watch Kaikoura

FINALIST:
Shotover Jet

Favourite Region

WINNER:
Auckland

FINALISTS
Rotorua
Queenstown
Christchurch
Taupo


ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Scoop Business: Alex Swney Pleads Guilty To $2.5M Fraud Charge

Alex Swney, former chief executive of the Auckland city centre business association Heart of the City, has pleaded guilty to dishonestly using documents to obtain $2.5 million. More>>

ALSO:

Petrol Burns Prices: Second Consecutive Quarterly Fall For CPI

The consumers price index (CPI) fell 0.3 percent in the March 2015 quarter, following a 0.2 percent fall in the December 2014 quarter, Statistics New Zealand said today. The last time the CPI showed two consecutive quarterly falls was in the December 1998 and March 1999 quarters. More>>

ALSO:

Scoop Business: NZ Broadcasters Launch Battle Against Global Mode ISPs

New Zealand broadcasters have confirmed they’ve launched legal proceedings against internet service providers who give customers’ access to “global mode”, which allows customers access to offshore online content, claiming it breaches the local content providers’ copyright. More>>

ALSO:

Sanford: Closure Of Christchurch Mussel Processing Plant Confirmed

The decision comes after a period of consultation with the 232 staff employed at the Riccarton site, who were told on 9 April that Sanford was considering the future of mussel processing in Christchurch. Recent weather patterns had impacted on natural spat (offspring) supply... More>>

ALSO:

Price Of Cheese: Dairy Product Prices Fall To The Lowest This Year

Dairy product prices fell in the latest GlobalDairyTrade auction, hitting the lowest level in the 2015 auctions so far, as prices for milk powder and butter slid amid concern about the outlook for commodities. More>>

ALSO:

Houston, We Have An Air Route: Air New Zealand To Fly Direct To The Heart Of Texas

Air New Zealand will fly its completely refitted Boeing 777-200 aircraft between Auckland and Houston up to five times a week opening up the state of Texas as well as popular nearby tourist states such as Louisiana and Florida. More>>

ALSO:

Scoop Business: Reserve Bank’s Spencer Calls On Govt To Rethink Housing Tax

The Reserve Bank has urged the government to take another look at a capital gains tax on investment in housing, allow increased high-density development and cut red tape for planning consents to address an over-heated Auckland property market. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news