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Nationwide Broadband Deal for Rural Supplier

Nationwide Broadband Deal for NZ’s Largest Rural Supplier

New Zealand’s leading rural communications provider Farmside has today announced the signing of an agreement with nationwide rural supplier PGG Wrightson giving its 90,000 account holders preferential access to Farmside satellite and wireless broadband services.

The relationship will see Farmside satellite and wireless rural broadband solutions promoted through the PGG Wrightson network of 120 outlets and approximately 200 on-farm technical field representatives.

The new channel partner relationship is the biggest yet for the rural communications company, says Farmside Sales and Marketing Director, Nick Carter.

"This agreement signals just how serious the rural sector is about having access to broadband as a vital farming tool. With PGG Wrightson now on board as a channel partner, alongside existing partners ATS, CRT, Elders, Farmlands and RD1 Ltd, approximately 60,000 farm businesses nationwide can now enjoy the convenience of purchasing discounted Farmside satellite and wireless broadband services on their farm supply account of choice.

PGG Wrightson General Manager, Rural Supplies, John McCombe sees the agreement as a coming of age for rural New Zealand.

"Many of our customers rely heavily on technology for farm management. PGG Wrightson is now ensuring their farm businesses are no longer impaired by dial up internet by enabling easier access to Farmside high-speed internet solutions.”

"Farmside rural broadband will mean our customers can maximise the value they are already getting from their existing PGG Wrightson services.

"Many farmers live beyond the reach of the nearest ADSL exchange or could suffer from poor ADSL performance in rural areas. Some may not even have copper wire service. Farmside offers an excellent, cost effective solution for these customers."

Farmside has installers throughout New Zealand and is preparing for an influx of new business as a result of the agreement and the joint marketing of their services to PGG Wrightson customers.

ENDS

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