EMEX offers visitors more

EMEX offers visitors more

The countdown is on to New Zealand’s biggest engineering and machinery industry showcase, EMEX 2008, held in Auckland 6-8 May.

“With just weeks to go, we’re delighted to be able to give people more detail on what they’ll see at EMEX,” says organiser dmg world media‘s NZ Trade Marketing Manager, Rochelle Gray. “The showcase is technology, and there’s a lot on show that’s new.”

Rochelle says that more than 135 exhibitors have already lined up for the event, with it looking likely to be full or very close to it.

“A visit to EMEX will be well worth the time. Not only will you see the newest and best of what’s available in New Zealand and overseas, but there are also many other attractions. Our Breakfast Seminar Series on 7 and 8 May will give an insight into New Zealand’s energy strategy by Consulting Engineer, the entertaining and controversial Bryan Leyland MSc, FIET, FIMechE, FIPENZ, MRSNZ. The focus is on powering our future towards a sustainable low emissions energy system, and asks whether it will give us a reliable and economic supply of electricity. Bryan’s bio is a fascinating read at: http://homepage.mac.com/bryanleyland/Personal6.html.”

Among the wide range of exhibitors with exciting technology on show at EMEX 2008 is Grossman Agencies, says General Manager Mark Holland.

“We’re running an interactive stand where visitors can see our equipment in operation. Among the products will be Jun-Air Silent Compressors. They’re imported directly from Denmark and offer European quality and design in both oil and oil-less ranges. The oil lubricated range uses food grade oils making it ideal dental and medical applications. The oil-less range is ideal for use with oxygen therapy and other applications such as air brushing. We’ll also be operating Nitto-manufactured Atra-Ace Mag Based Drills with state-of-the-art electronics at a great market price. Visitors will also see Wekador Screw Driver Bits and Far agency European-quality Rivetor Guns, Threaded Inserts and Threaded Insert Tools.”

Sato New Zealand is also exhibiting great new product, says Marketing Manager Kerry Langley.

"Label and Track is an extremely significant product for the New Zealand manufacturing environment, primarily because it will enable New Zealand companies the ability to afford highly scaleable traceability within their operations that was previously cost prohibitive. This level of traceability can aid in satisfying requirements for access to foreign markets, increase operational efficiency and streamline warehousing activity to the extent that it has notable impact on the all important bottom line."

Joanne Jennings, General Manager of Iscar Pacific says that visitors will see a New Zealand first at their stand.

“We’re showing a single insert dispensing system that is guaranteed to save at least 20% of your production costs. This unit was developed specifically for the New Zealand workshop environment and is proving extremely popular not only here, but overseas as well.  Manufactured in New Zealand, the Toolport has the ability to automatically re-order and track insert usage. The Toolport is the brainchild of Nathan Stronge, owner of Iscar Pacific, and an example of seeing a need and supplying a solution. This year, the company celebrates 25 years of serving the engineering industry of New Zealand. Come and visit the stand and see for yourself what commitment to service really means.”

“While EMEX is first and foremost a tool designed to help visitors find solutions to their business problems, a bit of fun never hurt,” says Rochelle Gray.

“A real attraction at EMEX 2008 is PRO-Motion. This fantastic experience uses a powerful computer to link audio and visuals with synchronized motion. That’s technology that can have many important uses in many industries. In this case, it’s been applied to one the most technologically-advanced sports in the world – motor sport. Every bump, turn, gear change and collision is felt – in real time – using powerful actuators at the base of the racing seat. Even the G-forces of cornering are replicated. The result is an incredibly realistic gaming experience.

“EMEX Visitors will get the chance to feel the thrill of the track. There’ll be heats of the EMEX Techno Game every fifteen minutes, and the winner of each heat will get a free ride on the PRO Motion Simulator. This really is as close as you get to the real thing. You’ll feel the car shudder as you fire up the engine. Click it into first and ease out onto the track. Open the throttle and feel the tail kick out as you lose traction for a second. Up through the gears and suddenly you are flying down the main straight. The surround sound is incredible and three huge monitors give you peripheral vision, putting you right in the action. Into the first corner. You feel the seat tilt under braking and vibrate as your tyres clip the rumble strips. This is a machine that’s almost alive. Bumps in the track are really there. Nudge an opponent and you will both know about it. Your adrenaline kicks in. Will it give you an edge? It’s a great thrill!”

While visitors will see lots that’s new, EMEX itself is embracing innovation before the show even starts.

“It’s a bit sexy but it’s all fun,” says Rochelle, talking about the edgy EMEX engineering obstacle game. “There are four video questions asked by a very attractive woman. Each correct answer rolls a ball through another obstacle. It must also generate some friction heat because she takes an item of clothing off as well! Check the game out at emex.co.nz – and meet the fine lady herself in person at the show!”

Entry to EMEX 2008 is free for those who pre-register online, but is limited to qualified industry professionals. EMEX opens Tuesday 6 May at 10am at Auckland’s ASB Showgrounds and closes at 5pm on May 8.

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