Gold Rush in Recession for Online Sex Shop

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Gold Rush in Recession for Online Sex Shop

Amidst the recession online sex shop Sexgear.co.nz has sold the first 18K gold vibrator in New Zealand to a South Island woman.

Wellington, New Zealand, August 14, 2009 – Despite the current economic climate it seems some businesses are booming. This is particularly true for online sex shop Sexgear.co.nz who has sold the first ever 18 K gold vibrator in New Zealand. It is only the second sold in Australasia and costs a cool $2,229.

The gold vibrator, Yva by Lelo, is so rare that it was custom made by the Swedish company Lelo and flown into New Zealand for the South Island woman.

The fun, fresh and frivolous adult toy and lingerie website was stunned when the sale took place because they were not expecting to sell such an expensive item in a recession. Natalie Blakemore the Brand Manager for Sexgear.co.nz said “This really is the pièce de résistance of all vibrators so we were surprised to find that it had been sold during a time when money is supposedly so tight”.

She went on to say, “Every day you hear messages of doom and gloom about the recession, but we are yet to feel the effects. Our customers are still clicking their way to the check‐out, thick and fast.” July was the biggest sales month to date for this kiwi‐owned company, who enjoyed 130% growth in sales year on year.

When questioned about the secret of their success, Natalie said, “One factor is that people are becoming more and more comfortable buying online, and that’s ideal for our range of products where privacy and discretion is so important. But also when times get tight people shop around for the best deal and that’s often found online.” “On a more personal level, we’re fortunate that the products we sell make people happy and increase the level of closeness and pleasure in their lives. In these difficult times, no matter how tough it’s been at the office, it’s good to go home to a nice bed — and a little intimacy.” For additional information the sale of New Zealand’s first gold vibrator or Sexgear.co.nz, contact Natalie Blakemore.

ABOUT Sexgear.co.nz ‐ Sexgear.co.nz launched in 2007 in Wellington as the answer to New Zealand's need for a fun, fresh and frivolous adult toy and lingerie site. Since launch the company has experienced tremendous growth, with 130% growth in sales year on year in July alone.

ENDS

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