NZ Magazines seelected as sales agency for Time

Saturday, 30 January 2010, 11:17 am
Press Release: NZ Magazines

IMMEDIATE RELEASE

Time and Fortune has selected New Zealand Magazines as the media sales agency to represent Time magazine in New Zealand.

Andrew Butcher, Asia Pacific Publishing Director of Time comments “Time is a natural fit with NZ Magazines’ portfolio of leading titles. The synergy with the NZ Listener in particular is stunning”.

Time magazine and The NZ Listener have a combined unduplicated readership of 430,000, but the real power of the duo is its highly targeted reach.

“Together Time magazine and the NZ Listener reach 73,000 or 29% of this country’s most affluent consumers on a weekly basis,” says CEO of NZ Magazines Sarah Sandley.

“This audience has a high net worth but is elusive. Advertisers can now talk to this audience through one media sales team - NZ Magazines.”

NZ Magazines’ agency is effective as of Monday 1 February.

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