Ultrabook Ushers In the Most Complete Computing Experience
Personal Computing Transformed: Ultrabook Ushers In the Most Complete Computing Experience
NEWS
HIGHLIGHTS
Intel is leading the industry to re-invent personal computing once again with the introduction of Ultrabook™ devices that will deliver the most complete and satisfying computing experiences.
Offering more than 20x reduction in connected standby power, Intel’s “Haswell” processor is running in-house and on track to power devices in 2013.
The 2nd generation Intel® Core™ processor is the fastest-shipping processor in Intel’s history with over 75 million units shipped to date.
The 22nm 3rd generation Intel Core processors will deliver significant performance, power savings, graphics and media enhancements for Ultrabook devices and PCs in 2012.
Built-in security features will help offer peace of mind for users and Intel and McAfee* are collaborating to deliver an anti-theft solution for Ultrabook devices in 2012.
Speaking today at the Intel Developer Forum
(IDF), Mooly Eden, vice president and general manager of the
PC Client Group, said the personal computing experience is
undergoing another fundamental transformation as the company
leads the creation of Ultrabook™, a new category of mobile
devices.
To define the Ultrabook category, Intel began
with what people want most out of their personal computing
devices, both from an emotional and a rational perspective.
Ultrabooks are designed to give people the power to create
and consume in a sleek, light, secure and elegant device
that offers an immersive and responsive experience without
compromising performance, all at mainstream price
points.
“Not since the introduction of Intel®
Centrino® technology more than 8 years ago have we
witnessed such a fundamental transformation of personal
computing,” said Eden. “Today’s devices powered by our
2nd generation Intel® Core™ processors are giving people
a personal computing experience that they’ve never had
before and we won’t stop there. We know people desire and
demand more from their computers – to create, consume and
share – which is why we have challenged ourselves and the
industry to make Ultrabook the most adaptable, complete and
satisfying device.”
PC Transformation Underway
The first Ultrabook devices, scheduled to be available during this year’s holiday shopping season, are based on 2nd generation Intel Core processors. They will come in range of sleek form factors and will wake up almost instantly from even the deepest sleep using Intel® Rapid Start technology.
The 2nd generation Intel Core
processor family introduced earlier this year delivers an
entirely new visual computing experience as a result of
improved performance and processor graphics. Eden said that
to-date, Intel has shipped 75 million 2nd generation Intel
Core processors, making it the fastest-shipping processor in
the company’s history. It also underscores the continued
strong demand for personal computing worldwide, as
approximately 1 million computers are sold each day, led by
growth in emerging markets.
Eden shared the stage with
Microsoft* to show off the Windows 8* operating system
working and running several applications on Intel-based
Ultrabook devices. They highlighted the broad collaboration
between the two companies and pointed to the future
opportunities that Windows 8* will present across multiple
compute devices such as tablets, hybrids and new form
factors like Ultrabook.
Eden also turned the
spotlight on Thunderbolt technology, a new, high-speed,
dual-protocol I/O technology designed for performance,
simplicity and flexibility. Thunderbolt enables high-speed
storage, media capture devices and displays to all connect
via a single, thin cable. He gave attendees an early look at
a prototype with Thunderbolt technology running the
Microsoft Windows 7* operating system.
Powering the
Next Wave of Ultrabook Devices in 2012
Eden gave the IDF audience a preview of the processor that will power 2012 Ultrabook devices – the 3rd generation Intel Core processor (codenamed “Ivy Bridge”). Expected to be available in systems in the first half of 2012, it will deliver greater performance and energy efficiency. Intel also redesigned the processor graphics to provide better video and gaming experiences.
Eden previewed six
pre-production Ultrabook designs that are based on 3rd
generation Intel Core processors and said he expects a large
selection of devices for people worldwide in 2012.
To provide the peace of mind that people desire,
security features will be built into Ultrabook devices with
processor-based Intel® Identity Protection technology and
Intel Anti-Theft. Building on the capabilities offered
today, next-generation Ultrabooks, notebooks and desktop
computers can benefit from the collaborative effort between
Intel and McAfee* to jointly develop a McAfee anti-theft
service for Ultrabooks. Available in 2012, the McAfee
solution will be the first to take advantage of unique,
Intel chip-level technologies and will provide device and
data protection for consumers such as device lock, data wipe
and location tracking.
Challenging the entire
personal computing industry to work together to deliver the
thin, light and most complete computing devices, Eden
touched on the component technologies including panels,
keyboards, battery technology and chassis that require
further innovation to meet the Ultrabook vision. Leading the
innovation charge, Intel demonstrated a new laptop power
savings technology that limits screen refreshes when the
Ultrabook screen is static, thereby saving energy. LG
Display, a leading panel vendor, will be one of the first to
bring a power-optimised panel self refresh display to market
for Ultrabooks using its Shuriken Technology* that features
edge to edge design, smaller footprint and low
power.
The Vision of Ultrabook Realised
The Ultrabook vision is a multi-year, industry-wide effort that will roll out in three phases. Eden said phase one is in process and will be realised this holiday season with the introduction of the first Ultrabook devices, while phase two will begin with the launch of Intel’s 3rd generation Core processors in the first half of 2012. In 2013, Intel will introduce its next-generation, 22nm “Haswell” processor, signaling phase three of the transition to Ultrabook devices. Eden demonstrated “Haswell” running multiple applications at one time on stage at IDF. Devices powered by the future chip will ultimately transform the personal computing experience as a result of the new levels of power savings in the processor that will help provide more than 10 days of connected standby battery life, as well as give people the most complete and satisfying computing experience.
About Intel
Intel (NASDAQ: INTC) is a world leader in computing innovation. The company designs and builds the essential technologies that serve as the foundation for the world’s computing devices. Additional information about Intel is available at newsroom.intel.com and blogs.intel.com.
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