Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


The Hobbit can help New Zealand farming

28 November 2012

The Hobbit can help New Zealand farming

Federated Farmers is hopeful increased lamb production over 2012/13 may offset softer international prices and the high New Zealand dollar. It is also hopeful The Hobbit may also spur overseas demand for all things kiwi including wool.

“The 2012/13 Lamb Crop may be the third smallest since the 1950’s, but being up by 1.9 million on last season is a positive,” says Jeanette Maxwell, Federated Farmers Meat & Fibre chairperson.

“While we currently need grass growth in some key areas, I am hopeful the increase in production may go some way to offset softer prices and that high Kiwi dollar.

“What concerns me are reports of destocking. If this continues it will make for a more difficult season.

“Being an optimist we now have an international marketing opportunity off the back of The Hobbit. I am certain that will spur interest in all things Kiwi and we need our exporters to maximise this opportunity.

“Globally, for the next several years, “NZ Inc” will go global in movies theatres throughout the world. If this is an opportunity for tourism, it is more of an opportunity to leverage New Zealand primary products.

“Let’s face it, not everyone will be able to afford a trip to New Zealand, so they can experience New Zealand by what they eat or wear.

“If I can strike one off-note, it seems the red carpet is oil based and not wool. It seems a lost opportunity given the positive momentum HRH The Prince of Wales recently gave wool growers and the Campaign for Wool.

“I just think of what could have been with a New Zealand wool red carpet given the flock of international media present for the world premiere.

“That should not take away from the fact that we all celebrate The Hobbit’s premiere in Wellington.

“Sir Peter Jackson is an amazing New Zealander and yes, his movie-making efforts will benefit anything carrying ‘our precious’ NZ brand on the label,” Mrs Maxwell concluded.

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Price Of Cheese: Dairy Product Prices Fall To The Lowest This Year

Dairy product prices fell in the latest GlobalDairyTrade auction, hitting the lowest level in the 2015 auctions so far, as prices for milk powder and butter slid amid concern about the outlook for commodities. More>>

ALSO:

Houston, We Have An Air Route: Air New Zealand To Fly Direct To The Heart Of Texas

Air New Zealand will fly its completely refitted Boeing 777-200 aircraft between Auckland and Houston up to five times a week opening up the state of Texas as well as popular nearby tourist states such as Louisiana and Florida. More>>

ALSO:

Scoop Business: Reserve Bank’s Spencer Calls On Govt To Rethink Housing Tax

The Reserve Bank has urged the government to take another look at a capital gains tax on investment in housing, allow increased high-density development and cut red tape for planning consents to address an over-heated Auckland property market. More>>

ALSO:

The Nation: Call For Cross-Party Auckland Housing Plan

Penny Hulse calls for cross-party accord on Auckland housing because “it’s too important to score political points on”. More>>

ALSO:

Flu Season: Overcoming Vaccination Reluctance

While research shows that 40% of New Zealand businesses offer free or subsidised flu vaccinations to employees this time of year, HR professionals say persuading staff to participate is the biggest challenge. More>>

ALSO:

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news