Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Kiwis Not Drinking Enough Water

SURVEY RESULTS FEBRUARY 2013

Kiwis Not Drinking Enough Water

SodaStream releases survey results around Kiwis’ water-drinking habits A new survey* released by SodaStream New Zealand has revealed that over 60% of New Zealanders don’t think they drink enough water, despite the vast majority admitting that they feel healthier when they do.

The independent results of this survey show that over a quarter of Kiwis drink less than two glasses of water per day – and less than 5% of the total respondents drink more than the recommended eight.

Interestingly, Kiwis’ top preference for a non-alcoholic drink is coffee or tea, followed by water, then juice a sliver ahead of soft drinks, followed by energy drinks and traditional cordial.

However, despite the relative popularity of soft drinks in terms of taste, 65% restrict their intake of soft drinks due to high sugar levels or it being ‘bad’ for them.

SodaStream’s water survey indicates that men drink less water than women, with more almost 80% of males drinking less than four glasses of water per day.

Perhaps women are up in the water drinking stakes due to the fact that twice as many women take a bottle of water to work, and because more women think that drinking a lot of water makes them feel healthier. It could also be that men are more likely to think ‘water tastes boring’ – although women are more likely than men to say they’re ‘too busy’ to drink more water, and are almost twice as likely to simply forget to drink it.

Kiwis over 40 years of age show a strong preference for coffee and tea compared with under 40s, though under 40s are twice as likely to favour soft drinks and energy drinks when compared with their 40+ counterparts. People over 40 are also more likely to wait until they are thirsty to get a drink, and to consciously restrict intake of sugary drinks.

Chris Bremner, of SodaStream New Zealand, says that getting an adequate water intake is essential for optimal health.

“I myself struggle to drink a lot of plain water, so I wasn’t surprised that many Kiwis identified that it’s hard to get in the recommended amount every day – especially when so many people see water as being a ‘boring’ choice. A SodaStream machine means you can turn plain tap water into exciting sparkling water with just a push of a button. It’s certainly one way of making it easier to increase your water intake, in a way that’s readily available.” In fact, many survey respondents agreed that they would prefer to drink sparkling water if it was available.

For those Kiwis that can’t resist the occasional soft drink, SodaStream syrups mean you can create soft drinks that are up to two thirds lower in sugar than the store-bought alternatives – plus, they can be diluted further according to individual preference.

“Sparkling water is as good a choice as plain tap water, but if you’re looking for something extra, SodaStream syrups are a great alternative to environmentally damaging store-bought drinks,” adds Bremner. For more information on SodaStream, visit www.sodastream.co.nz.


--

*The SodaStream survey was conducted by an independent party in January 2013, with 400 New Zealand based respondents.

ENDS

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Housing Policy: Auckland Densification As Popular As Ebola, English Says

Finance Minister Bill English said calls by the Reserve Bank Governor for more densification in Auckland’s housing were “about as popular in parts of Auckland as Ebola” would be. More>>

ALSO:

Crown Accounts: NZ Government Deficit Smaller Than Expected In First Half

The New Zealand government's operating deficit was smaller than expected in the first six months of the financial year, as the consumption and corporate tax take rose ahead of forecast in December, having lagged estimates in previous months. More>>

ALSO:

Fruit & Veg Crackdown: Auckland Fruit Fly Find Under Investigation

The Ministry for Primary Industries (MPI) is investigating a find of a single male Queensland fruit fly in a surveillance trap in the Auckland suburb of Grey Lynn... MPI has placed legal controls on the movement of fruit and some vegetables outside of a defined circular area which extends 1.5km from where the fly was trapped in Grey Lynn. More>>

ALSO:

Scoop Business: Westpac NZ Reaches $2.97M Swaps Settlement

Westpac Banking Corp’s New Zealand unit has agreed to pay $2.97 million in a settlement with the Commerce Commission over the way the bank sold interest rate swaps to farmers between 2005 and 2012. More>>

ALSO:

Going Dutch: Fonterra Kicks Off $144M Partnership With Dutch Cheese Maker

Fonterra Co-operative Group, the world’s largest dairy exporter, has commissioned a new dairy ingredients plant in Heerenveen, in the north of the Netherlands, its first wholly-owned and operated ingredients plant in Europe. More>>

ALSO:

Scoop Business: NZ Retail Sales Beat Estimates

New Zealand retail sales rose more than expected in the fourth quarter, led by vehicle-related transactions, food and beverages, adding to evidence that cheap credit and a growing jobs market are encouraging consumers to spend. More>>

ALSO:

Delivery Cuts Go Ahead: 'Government Money Grab' From NZ Post

"It's a money grab by the Government as the shareholder of New Zealand Post" says Postal Workers Union advocate Graeme Clarke about the changes announced by NZ Post. More>>

ALSO:

Get More From Scoop

 
 
Standards New Zealand

Standards New Zealand
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news