Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Unlimited magazine leads the way in industry innovation


Unlimited magazine leads the way in industry innovation


Renowned for its focus on innovation, entrepreneurship and leadership, Fairfax Magazines’ business title Unlimited will become a fully integrated digital magazine from April.

The transformation will benefit both readers and advertisers with the ability to deliver additional content in new ways and publish more frequently.

“Offering our readers the option of digital magazines isn’t new – we have launched two in the last six months – however this will be the first printed title we replace with a digital edition,” says Lynley Belton, Fairfax Magazines general manager.

Recently joining forces with stuff.co.nz, to provide a selection of the magazine’s content to Business Day readers, has successfully grown the popularity and demand for the title’s online content. Previously a bi-monthly print edition, Unlimited the digital magazine will now be distributed monthly to subscribers.

Unlimited has strong appeal with young entrepreneurs and business leaders both here and abroad so we think this is the title to take the lead with magazine innovation,” adds Belton.

A special digital edition of Unlimited distributed to Kea’s global network, launched in December last year, tested the waters and provided valuable feedback to progress with the change.

“We recognise our readers are part of a mobile and global community who are increasingly accessing content digitally. To be able to deliver our magazine potentially to a broader audience is very exciting,” says editor Caitlin Sykes.

The benefits of a new digital platform will be fully taken advantage of, delivering exciting additional content to subscribers.

“The opportunity to provide more interactive content, such as video, will really bring Unlimited to life,” adds Sykes.

Key points:
Unlimited will become a digital magazine, distributed from April 2013
• The digital magazine will contain additional interactive content with new platform capabilities
• A 12 month subscription to the new monthly digital magazine will cost $19.95
• Current subscribers to the print version will be offered a conversion that entitles them to additional bonus issues

You can subscribe to Unlimited digital magazine through www.mags4gifts.co.nz or read selected content by visiting www.unlimited.co.nz.

Ends

© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

Prefu Roundup: Forecasts Revised, Surplus Intact

The National government heads into the election with its Budget surplus target broadly intact, delivering a set of economic and fiscal forecasts marginally revised from May to reflect weaker commodity prices and a lower tax take. More>>

ALSO:

Convention Centre: Major New SkyCity Hotel And Laneway For Auckland

Today SKYCITY Entertainment Group Limited revealed plans to build a new hotel and pedestrian laneway of bars, restaurants and boutique shopping on land it owns in the Nelson and Hobson Streets block, expanding the SKYCITY Entertainment Precinct. More>>

ALSO:

Igniting The Spark: Bringing The Digital Enabler To Life

Changing a name is, relatively speaking, the easy part of a re-invention. Changing a culture, getting all the ducks in a row, turning yourself inside-out to become customer-inspired is a much bigger challenge. More>>

ALSO:

Ebola And NZ: Targeted Screening At Airport But Risk Low

The risk of any cases of Ebola in New Zealand remains very low, but health and border authorities are well prepared... anyone arriving in New Zealand who in the last three weeks has visited countries affected will be screened for symptoms of the disease. More>>

ALSO:

Scoop Business: Brewer Seeking Crowd-Funding Cancels Shareholders’ Dividends

Shareholders in Renaissance Brewing company, the first business to seek equity through crowd-funding in New Zealand, have cancelled their claim on $147,000 of accumulated earnings “to make Renaissance a more attractive investment opportunity.” More>>

ALSO:

It's Spark Now:
Why Telecom Wanted To Change

New Zealand led the world when Chorus demerged from Telecom. It gave us a telecommunications industry structure where the network is completely separated from the products and services it delivers. The changes brought about a new market dynamic and it dramatically changed Telecom’s role. More>>

ALSO:

Glass Half Empty: Dairy Prices Fall To Lowest Since 2012

Dairy product prices slumped to the lowest level since October 2012 in the latest GlobalDairyTrade auction, paced by whole milk powder and cheddar. More>>

ALSO:

Get More From Scoop

 
 
Computer Power Plus

Standards New Zealand

Standards New Zealand
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news