Scoop has an Ethical Paywall
Work smarter with a Pro licence Learn More

Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 

MasterChef NZ 2013 sets new ratings record

More than a Million Take Masterchef New Zealand 2013 to Number One.
12TH FEBRUARY 2013


The new season of TV ONE’s MasterChef New Zealand has debuted with its biggest first episode ever.

On Sunday night more than 1.1 million people tuned in to TV ONE for the debut episode of the 2013 MasterChef New Zealand series, breaking last season’s record for the first episode of a televised cooking competition in New Zealand.

Episode one saw more than a thousand people apply to audition for the MasterChef judges and a chance to win the MasterChef New Zealand title and over $100,000 worth of prizes.

The show attracted a remarkable 36 per cent share of the available 5+ TV audience at the time, a 20 per cent audience increase on last year.

Head of TV ONE and TV2, Jeff Latch, says the figures show the appetite for MasterChef New Zealand shows no sign of abating.

“What’s really exciting is that series four is being embraced by more Kiwis than ever before, and that MasterChef New Zealand is delivering the very best of locally-produced television that TV ONE viewers have come to expect,” says Mr Latch.

“With 16 more episodes to go, we’re confident there will be no stopping the country’s number one, cooking juggernaut.”

ENDS

Source: Nielsen TAM, Overnights (Includes TV ONE Plus 1)


Advertisement - scroll to continue reading

Are you getting our free newsletter?

Subscribe to Scoop’s 'The Catch Up' our free weekly newsletter sent to your inbox every Monday with stories from across our network.

© Scoop Media

Advertisement - scroll to continue reading
 
 
 
Business Headlines | Sci-Tech Headlines

 
GenPro: General Practices Begin Issuing Clause 14 Notices

GenPro has been copied into a rising number of Clause 14 notices issued since the NZNO lodged its Primary Practice Pay Equity Claim against General Practice employers in December 2023.More

SPADA: Screen Industry Unites For Streaming Platform Regulation & Intellectual Property Protections

In an unprecedented international collaboration, representatives of screen producing organisations from around the world have released a joint statement.More

 
 
 
 
 
 
 
 
 
 
 
 

Join Our Free Newsletter

Subscribe to Scoop’s 'The Catch Up' our free weekly newsletter sent to your inbox every Monday with stories from across our network.