Give up the total DIY for tech start-ups – Clark-Reynolds

Wednesday, 13 February 2013, 8:48 am
Article: sticK

Give up the total DIY for tech start-ups – Clark-Reynolds

By Peter Kerr for sticK

(sticK - 13 Feb 2013 ) The great Kiwi ‘traditional’ of do-it-yourself (DIY) has its downsides in many tech developments according to serial entrepreneur Melissa Clark-Reynolds.

Speaking as one of a panel at Unlimited Potential’s AGM, Clark-Reynolds says entrepreneurs and start-up founders need to, quickly, get over the idea that they can proficiently do every task themselves.

The founder of Minimonos, an online environment for children which currently has 90% of its 1.5 million followers in the U.K. says getting the right people with the right expertise in at the right time can save a heap of trouble and money. It can also mean the success (or failure) of a project getting off the ground she says.

“Perhaps it is the downside of our Number 8 wire mentality, and something it would be good at times for us to ditch,” she says.

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http://sticknz.net/2013/02/13/give-up-the-total-diy-for-tech-start-ups-clark-reynolds/

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For sticK – science, technology, innovation & commercialisation KNOWLEDGE - is a new Wellington based news service concentrating on following the money from ideas to income. Contact editor Peter Kerr at peter.kerr055 @ gmail.com

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