Domino's Announce New Range

Monday, 11 March 2013, 11:14 am
Press Release: Domino's Pizza

Domino's Announce New Range Set To Revolutionise Kiwi Pizza Industry

Leading pizza company Domino's has today announced the new Chef's Best™ Range - a game changing initiative set to revolutionise the Kiwi pizza industry and reposition value in the eyes of the consumer.

The launch of the Chef's Best™ range offers customers more of the restaurant quality ingredients they want, designed with premium taste in mind. The new range includes seven different pizzas priced at just $8 and offers high-end, premium restaurant ingredients such as ground beef, ham off the bone, roast pork belly, oregano, baby spinach and blue cheese.

Domino's New Zealand General Manager, Josh Kilimnik, says New Zealand has demanded change and the company has pushed itself to respond.

"We always have our customers' wants and needs at the front of our mind, and as market leaders it is up to us to push the boundaries in our industry and lead the way with new innovations and game changing products.

"Our new Chef's Best™ range is all about more for less. We're giving customers pizzas with more quality and more taste that are loaded with more topping in every bite. At one of our lowest prices, this new range of pizzas is a game changer for us and the New Zealand pizza industry," says Kilimnik.

The new Chef's Best™ range includes Chef's Best™ Grand Supreme, Chef's Best™ Loaded Meatlovers, Chef's Best™ Cajun Chicken & Camembert, Chef's Best™ Deli Vege and Camembert, Chef's Best™ Chicken & Cranberry, Chef's Best™ Shiraz Lamb & Tomato and Chef's Best™ BBQ Pork & Hollandaise.

For more information about the new Domino's Chef's Best™ range please visit www.dominos.co.nz

-Ends-

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