Video | Agriculture | Confidence | Economy | Energy | Employment | Finance | Media | Property | RBNZ | Science | SOEs | Tax | Technology | Telecoms | Tourism | Transport | Search

 


Kiwi Campervan Company celebrates first year in the USA.

Cheeky and colourful kiwi Campervan Company celebrates first year in the USA.


New Zealand gives Young Free Independent Travelers (YFIT’s) fun and eco-friendly camping options on the American West Coast.


Ambitious kiwi company JUCY are celebrating their first year JUCYFYING the USA by throwing a party in LA at the Consular General, Leon Grice’s private home. Guests will be treated to classic kiwi hospitality and be sure to learn what brand mascot Lucy means when she says “music and passion are always in fashion at JUCY”


One year ago today, bright green and purple campers started rolling out of the JUCY USA offices in LA, San Francisco and Las Vegas. These iconic kiwi campervans (or RV’s as they’re known in the US) are the stuff that road trips for the young and young at heart are made of. With 180 vehicles on the road, JUCY USA is changing the stereotype of the classic USA RV holiday. Easy to drive and cheap to hire the JUCY Champ comes equipped with “everything including the kitchen sink” according to the quirky sayings on the vehicle exteriors.


“It’s like the love-child between a hotel and a tent” says Katie a young professional en-route to Coachella music festival. With a DVD player, GPS, custom built interiors, a double bed hidden in a pop-up roof pod and even linen if you want it, it’s easy to see what she means.

It comes as no surprise that JUCY campervans are in popular demand by young professionals for weekend escapes, music festivals or epic adventures down the American West Coast.


Ask CEO Tim Alpe about JUCY’s future in the USA and he’ll tell you that “that the potential for fun, user-friendly camper vans (RV’s) becoming the vacation vehicle of choice for dynamic young Americans on the go has huge potential. If our first year in the US is any indication, the sky is the limit for the JUCY brand in this country.”


Lucy, the mascot and voice of the brand encourages people to “sing as long and loud you like in a JUCY camper” (another of Lucy’s saying on the vehicles) and represents the fun, cheeky attitude of the brand. Their strong social media following – over 16,000 fans on facebook and 7000 followers on twitter, shows just how much JUCY understands and connects with their target audience.


Over 200,000 people drive, sleep, cruise and experience the JUCY way of life.
Proudly New Zealand family owned and operated it’s still one of Australasia’s fastest growing tourism companies. JUCY is led by a board with Independent directors and has a management team that all share the same vision of creating a global tourism brand – or “JUCY-FYING the world” as the brothers like to call it.

ends


© Scoop Media

 
 
 
 
 
Business Headlines | Sci-Tech Headlines

 

BusinessDesk: APN's NZME Sees Future In Paywalls, Growth In Digital Sales

APN News & Media has touted a single newsroom concept for its NZME unit in New Zealand, similar to what Germany's Die Welt uses, saying an 'integrated sales proposition' is helping it win market share, including ... More>>

Labour Party: Global Milk Prices Now Lowest In 6 Years

The latest fall in the global dairy price has brought it to the lowest level in six years and shows there must be meaningful action in tomorrow’s Budget to diversify the economy, says Labour’s Finance spokesperson Grant Robertson. “Dairy prices ... More>>

BusinessDesk: NZ Inflation Expectations Creep Higher In June Survey

May 19 (BusinessDesk) - New Zealand businesses lifted their expectations for inflation over the next two years, sapping any immediate pressure on the Reserve Bank to cut interest rates, and prompting the kiwi dollar to jump higher. More>>

BusinessDesk: Lower Fuel Costs Drive Down NZ Producer Input, Output Prices

May 19 - Producer input and output prices fell in the first quarter, mainly reflecting lower fuel costs and weakness in prices of meat and dairy products. More>>

Media: Fairfax Media NZ Announces Senior Editorial Team

Fairfax Media New Zealand has today confirmed its new editorial leadership team, as part of a transformation of its newsrooms aimed at enhancing local and national journalism across digital and print. More>>

Science: Flavonoids Reduce Cold And Cough Risk

Flavonoids reduce cold and cough risk Research from the University of Auckland shows eating flavonoids – found in green tea, apples, blueberries, cocoa, red wine and onions – can significantly reduce the risk of catching colds and coughs. The research, ... More>>


BusinessDesk: RBNZ House Alert Speech The Catalyst For Government Action

Prime Minister John Key all but conceded that pressure from the Reserve Bank of New Zealand for concerted action on rampant Auckland house prices was one of the main catalysts for the government's weekend announcements about tightly ... More>>

BusinessDesk: How To Fall Foul Of The New Housing Tax Rules: Tips From IRD

Just because you rented out your investment property doesn't absolve you from paying tax, says the Inland Revenue Department in a summary of commonly made mistakes by non-professional property investors when it comes to their tax liability.More>>

Legal: Superdiversity Law, Policy And Business Stocktake Announced

Mai Chen, Managing Partner at Chen Palmer New Zealand Public and Employment Law Specialists and Adjunct Professor of Law at the University of Auckland, today announced the establishment ... More>>

Housing: More House Price Gains Expected

House price expectations remain high, with a net 56% of respondents expecting house prices will increase. Fears of higher interest rates are fading, consistent with the RBNZ’s signals this year. Affordability and a lack of houses for ... More>>

TDDA: State-Of-The-Art Drug Testing Laboratory To Open In Auckland

World leading drug testing agencies, The Drug Detection Agency (TDDA) and Omega Laboratories, open New Zealand laboratory More>>

Network: Bigpipe Launches Ultra-Fast Broadband Into Wellington

Bigpipe Launches Ultra-Fast Broadband into Wellington Naked broadband provider Bigpipe has extended its national reach, announcing today, the launch of its unlimited UFB offering into Wellington. The Spark Venture business is giving Wellingtonians the ... More>>

Get More From Scoop

 
 
 
 
 
 
 
 
 
Business
Search Scoop  
 
 
Powered by Vodafone
NZ independent news