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Nelson Skincare Company Expands into European Shores

May 1, 2013

Nelson Skincare Company Expands into European Shores

Local organic skincare company Plantæ Certified Organic Skincare has entered into the competitive European market just four months since the company’s inception.

Founder Carol Priest, who launched Plantæ along with her two daughters Janelle and Fiona in December 2012, says the contract with UK-based distributor Purely Natural Cosmetics is a significant milestone for the company and local organics industry.

“The Nelson region is abundant with high quality organic produce, and using locally sourced ingredients wherever possible in our products is central to the Plantæ philosophy,” says Carol Priest.

“The partnership with our UK distributor is an exciting opportunity to gain international recognition for our products and to help shine the spotlight on the burgeoning Nelson organics industry.”

Jana Cevelova, Marketing Director from Purely Natural Cosmetics says the distribution company was impressed by the quality and standards of Plantæ, and has received a good level of interest from their consumers.

“Plantæ’s entire skincare range is certified organic by BioGro, New Zealand’s premium, leading organic certifying authority. The BioGro logo appears on all Plantæ products because each one contains a minimum of ninety-five percent organically sourced ingredients. This was crucial to us because we only accept the highest quality organic cosmetics,” says Ms Cevelova.

“We have so far had great feedback about the three Plantæ product ranges and we are looking forward to developing a market presence throughout the UK and Europe.”

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Plantæ products are formulated using nutrient rich, skin protecting antioxidants, including super fruits and herbal seed extracts.

In addition to international retailers in the UK and Canada, Plantæ is also available in selected health food stores and pharmacies in Nelson and throughout New Zealand, and via the e-commerce website for online sales www.plantae.co.nz.

About Plantæ Certified Organic Skincare

Plantæ was launched in 2012 by Carol Priest, an internationally acclaimed organic skincare expert with over 20 years’ industry experience.

Jointly established with her two daughters, Janelle and Fiona Priest, Plantæ was created with a vision to produce plant-derived skincare using only the highest quality organic ingredients.

Located in the beautiful city of Nelson, New Zealand, a region known for the abundance of arable lands, picturesque landscapes, and organic crops, Plantæ is formulated wherever possible using ingredients sourced from local organic farms.

Every Plantæ product is certified organic by BioGro - New Zealand’s leading organic certifying authority. The BioGro logo is an assurance of a minimum of ninety-five percent organically sourced ingredients.

The Plantæ ranges currently available are:

• Purify - for oily, blemished or combination skin types.
• Balance - for all skin types.
• Hydrate - for dry and sensitive skin types.

For more information about the Plantæ product ranges or a list of New Zealand stockists visit www.plantae.co.nz

ENDS

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